Founded in 1906, the Wakodo brand is its core industry, and it has become a leading manufacturer of infant food in Japan, which is the first in Japan to create childcare milk powder and baby food, which is particularly popular. In 2012, Wakodo accounted for 47% of the market share of the entire Japanese baby food market, and the market share of infant food in Japan was the first. Wakodo produces complementary foods according to the developmental characteristics of infants and young children, and has strict standards for the taste and hardness of food. Its baby rice noodles have many flavors, divided into independent small packages, convenient and hygienic, and the amount of food is accurate, but the price is more expensive and the cost performance is not high.