Philips did not choose to develop the fully automatic coffee machine market on its own, but directly acquired Saeco, which was growing well at the time, and directly helped Saeco distribute it in many regions. There are not many fully automatic coffee machines directly produced and sold by Philips, and the high-end product line is directly handed over to Saeco, and it has only launched a few basic fully automatic coffee machines and drip coffee machines.
Among the Philips fully automatic coffee machines, the HD8652 is the one with the best sales. At the price of 3699 yuan, it is equipped with a ceramic grinder, and its efficient heating system shortens the cup time to the top of the industry30 seconds, all of which makes HD8652 extremely outstanding in terms of cost performance.
But the shortcomings of HD8652 are also very obvious, without the premise of a built-in milk carton, its depth reaches 32.5cm, the width reaches 42cm, although the height is low, only 29.5cm, but the cross-sectional area determines that it will take up a lot of space.
When it comes to drip coffee machines, Philips handles them relatively rigorously. The HD5412 is a high-end filter coffee machine that recreates the design of a 1988 filter coffee machine, with an hourglass-like shape and a unique sense of design humor, similar to the design logic of a wall-mounted CD player designed by Naoto Fukasawa. With this design, the HD5412 won both the Red Dot Design Award and the iF Design Award.