Once a wholly owned subsidiary of Siemens, OSRAM has more than 110 years of brand history and is now one of the world's largest manufacturers of light sources, with the largest market share in Europe and the second largest in North America.
In 1980, the QUICKTRONIC electronic ballast, which reduced the power consumption of fluorescent lamps by half the lifespan, and effectively reduced the strobe and noise of the lamp, making a great contribution to the popularization of fluorescent lamps. In the era of LED and smart lighting, OSRAM has also won many successes, such as the Best Innovative Product and Technology Invention Award at the 2015 International Lighting Exhibition in the United States, and the CES Innovation Award for its broadband infrared LED products in 2018.
OSRAM belongs to the whole industry chain coverage of enterprises, the product line covers traditional lighting, LED lighting, electronic control devices, lighting management systems and solutions for the entire lighting industry chain, and has the world's largest 6-inch wafer LED chip production base, can produce LED chips, the overall technical strength is very strong, many world-famous projects are using OSRAM lighting products and solutions, among which Hangzhou G20 urban lighting project was selected as one of the top 100 global semiconductor lighting demonstration projects in 2017.
The future direction of OSRAM will be high-tech companies. At present, the general lighting business represented by fluorescent lamps is gradually saturated, and the era of LED lighting has arrived, and OSRAM and other old powerhouses can no longer rely on the technical barriers of the traditional lighting era to form an overwhelming advantage, and their competitiveness is not as good as before, so OSRAM has decided to sell its traditional lighting business and focus more on the lighting fields that require higher innovation such as automotive lighting and specialty lighting.
In fact, Osram's sub-brand LEDVANCE, which is responsible for the general lighting business, is no longer a German brand, but sold to the Chinese manufacturer Mulinsen, and the Chinese team is responsible for the operation of the brand, the production and sales of products, but it still uses the brand and technology of Osram, so it is generally regarded as a German brand. OSRAM offers a wide range of fluorescent lamps, including plug-in energy-saving lamps, U-shaped/spiral energy-saving lamps, straight tube fluorescent lamps, and ring lamps, all of which are out of stock.
OSRAM's energy-saving lamps are equipped with high-quality ballasts to ensure stable current, chip life and light quality. The lamp body is designed with heat dissipation holes to increase air convection and effectively avoid excessive bulb temperature. There are two options of 2700K/6500K color temperature, which is commonly known as warm yellow light and white light, the former has soft light, makes people feel relaxed and comfortable, and is more suitable for bedroom use; The latter is bright and refreshing, making it more suitable for living room use.
OSRAM's T5/T8 straight tube fluorescent lamps are one of the best choices to replace living room and office lamps, which use trichromatic phosphors with a color rendering index of more than 85, reaching the top level in the industry, and can well restore the true color of items. The life of the lamp is more than 13,000 hours, of which the T5 lamp and some T8 lamps even reach 20,000 hours, which is much higher than the domestic first-line brand. The lamp is sold in a five-piece pack, and the unit price is 2-10 yuan higher than that of domestic brands, but it is slightly cheaper than Philips, and it is very cost-effective in general.