Nippon Paint is a world-renowned paint manufacturer, one of the few manufacturers in the world that can provide all coating products, and the largest paint company in China and even Asia. Although Nippon Paint is not the inventor of latex paint, it is a brand that introduced the concept of latex paint to China, and is currently one of the two major hegemons in China's latex paint market, and interior wall paint ranks first in domestic influence.
Nippon Paint China is a subsidiary of Singapore's Lishi Group, which is a joint venture between Japan's Nippon Tu and Singapore's Wu Denan Group, and it is difficult to strictly define Nippon's territory in the case of mutual penetration of shares, but it has always been customary to think that Nippon Paint is a Japanese company.
From the business point of view, Nippon Paint is mainly divided into architectural decorative coatings, automotive coatings, general industrial coatings and household coatings, China is the most important market for Nippon, in 2017 China's sales revenue of 19.8 billion yuan, accounting for more than 40% of Nippon's global revenue, it is not an exaggeration to say that Nippon Paint is China's first paint brand, of which the architectural decorative coatings business where the latex paint is located is Nippon's core business, accounting for more than 50% of the revenue in 2017.
Because Nippon's main market is in China, so its latex paint has been fully localized, with 39 factories in China, all over the country, including the Henan Kaifeng factory will become the largest paint factory in Asia after completion, but although localization helps to reduce costs, but due to the implementation of relatively loose domestic environmental protection standards, in addition to some high-end products, its environmental protection is not as good as some foreign brands.
At present, Nippon Paint home decoration latex paint is more common is the wall guard series, anti-formaldehyde deodorant series / children's paint, deodorant 120 and net enjoyment, Meideli, etc., the product is very complete, each series will be crowned according to the number of functions with "full effect", "five-in-one" and other suffixes, such as "deodorant full effect", "deodorant five-in-one", overall the naming is still traceable, the same series is basically in line with the law of more functions, the longer the name, the higher the price.
Among them, the wall guard series is the primer, the rest are the top coat, the net taste 120, the net enjoyment of the home (e-commerce exclusive), Meideli and the gold series of positioning are relatively low, the price is basically 40-70 yuan / liter, the porcelain net series positioning is slightly higher, the price is about 100-130 yuan / liter, high-end products such as children's paint and anti-formaldehyde series are basically more than 150 yuan / liter, and the highest-end children's paint is close to 200 yuan / liter, which can fully meet different user groups.
If you need to use it in the children's room, Nippon Paint children's paint is indeed one of the first choices, the product has passed the American Green Guard Gold quality certification, in line with the requirements of the United States Green Building Council LEED certification, using a patented formula, the main pure no additives, the whole process of clean odor, to ensure that the air quality after painting is consistent. As a high-end product, Nippon Paint children's paint is also a full-effect latex paint, with a variety of functions such as anti-alkali and mildew-proof, antibacterial and anti-fouling, purifying formaldehyde, etc., the price is of course not cheap, close to 200 yuan / liter, 5L can be brushed about 33 square meters, if you do not need to coat such a large area, there are 1L optional.
If you don't have such a high budget, you can choose Nippon's mid-range products porcelain net series, the main is easy to scrub, the surface smoothness is very high after the wall, like porcelain glaze, the series has five in one and full effect two versions, full effect has more functions, but the price is also nearly 40% higher than the five-in-one, under normal circumstances, 100 yuan / liter of five in one is enough.
The porcelain deodorant 5-in-1 adopts Teflon surface protection technology, which has reached the level I antifouling and antibacterial level in the HG/T 4756-2014 first-class HT/T 3950-2007 standard, and also adopts Nippon's signature deodorization technology, which will not produce irritating odors.