
Guangdong Zhenzhou Group Co., Ltd., Danli DANLI, started in 1997, is a well-known private enterprise in the lychee wine industry, mainly engaged in planting/processing/sales
Guangdong Zhenzhou Group Co., Ltd., founded in 1997, is engaged in agricultural industrialization of the provincial agricultural leading enterprises, provincial private science and technology enterprises, national agricultural products processing industry demonstration enterprises, Huizhou top 100 private enterprises, registered capital of 50 million yuan, enterprise assets of nearly 200 million yuan. Since its establishment, the company has cooperated with South China Agricultural University, South China University of Technology, Guangdong Academy of Agricultural Sciences, Tianjin University of Science and Technology, Institute of Agricultural Research of the University of Hong Kong and the Australian Department of Agriculture to carry out scientific research and market development for Huizhou plum vegetables and Guangdong lychee agricultural resources, and process safe, nutritious, healthy and convenient modern food for distribution to the Pan-Pearl River Delta, Southeast Asia, Europe and the United States international markets.
Huizhou Plum Vegetable Production and Marketing Co., Ltd., a wholly-owned subsidiary of the Group, was established in December 1997 with a registered capital of 3 million yuan, and is mainly engaged in the planting, processing and sales of plum vegetables. The company has plum vegetable processing plants, pickling processing plants, sales stores, mobile sales vehicles, and self-run pollution-free Huizhou plum vegetable planting demonstration base. In 2001, the company and South China University of Technology jointly developed the "low-salt traditional flavor instant plum vegetables" project, included in the national science and technology spark plan, the results passed the provincial appraisal, the product filled the market gap, the product participated in the 2001 China International Agricultural Fair exhibition, was awarded the title of "famous brand product". In strict accordance with the internationally accepted HACCP norms, guided by safety, nutrition, hygiene and convenient consumption, the company transforms the advantages of Huizhou's agricultural resources into economic advantages, and has developed more than 10 varieties of plum cabbage dace and canned meat, ready-to-eat and ready-to-use refined plum vegetable products, with an annual processing capacity of 3,000 tons, and the products are mainly sold to Guangzhou, Shenzhen, Dongguan, Foshan, Zhongshan, Nanhai and other Pan-Pearl River Delta domestic markets and Southeast Asia, Europe and the United States international markets. In the fierce market competition, the company has continuously enhanced its adaptability and competitiveness, and has achieved good social and economic benefits. "Zhenzhou brand" plum vegetables were rated as famous brand products in Guangdong Province, passed the certification of pollution-free agricultural products by the Ministry of Agriculture, and the "Zhenzhou brand" trademark was recognized as a famous trademark in Guangdong Province.
In December 2000, Zhenzhou Group wholly-owned Guangdong Lychee Group Co., Ltd. (Hong Kong) invested tens of millions of yuan in scientific research, technology, market and brand of the lychee industry, and is committed to building a first-class international brand of "Danli" lychee liquor, and promoting Guangdong lychee with a thousand-year-old cultural history to the world. "Danli DANLI" lychee liquor uses the thousand-year-old mother tree variety "Xian Po Guo" lychee, and cooperates with the French Dubinette Wine Institute to brew a series of lychee liquor with different tastes and styles such as high-grade lychee ice wine, dry white, Weishi spirits, brandy, etc., which contains 17 kinds of amino acids and a variety of minerals required by the human body, which not only has elegant taste, but also has the unique style of Guangdong lychee and the cultural connotation of thousand-year-old lychee, and the product fills the gap in the domestic and foreign markets. Jointly developed with South China Agricultural University, sublimation and dried lychee king, in 2002 included in the national spark plan project, scientific research achievements through the provincial appraisal. The product is made of Huidong famous specialty - "Xianpo Fruit" lychee as raw material, using the most advanced sublimation drying technology (vacuum freeze drying) to make the product, the product retains the nutrients of the fresh fruit, is a pure natural health food, product quality and development technology has reached the international advanced level.