Guilin Sanhua Co., Ltd., a well-known rice wine brand, a time-honored brand in China, and the first treasure of "Guilin Sanbao", has a modern liquor production base with nearly 100 products in two categories: liquor and fruit wine
Guilin Sanhua Co., Ltd. is located in Guilin City, which is "the best in the world". In 1952, it was established by the merger of several century-old wine-making workshops such as "Antaiyuan" and "Pinyan". In 1999, it was recognized as "China Time-honored Brand" by the Ministry of Internal Trade; In 2010, it was reviewed by the Ministry of Commerce and reconfirmed as "China Time-honored Brand".
The company is the executive director unit of China Liquor Industry Association, and is listed as "key backbone enterprise of industrial development" by Guilin Municipal People's Government.
The company has nearly 100 products in two categories: liquor and fruit wine. The leading product "Guilin Sanhua Liquor" has the characteristics of "crystal quality, elegant honey fragrance, soft entrance, refreshing mouth, and pleasant aftertaste". In 1957, it won the first place in the Chinese Xiaoqu Liquor Competition; Since 1963, he has won the National Excellent Silver Award of the National Wine Appraisal of the State and the Ministry of Light Industry; In 1979, it was identified by the state as "the representative liquor of China's rice-flavored liquor"; In 1984 and 1989, he won the silver medal of the National Quality Award issued by the State Economic Commission; In 2002, it was registered as a product protected by national geographical indications, and has repeatedly won the titles of Guangxi Famous Trademark and Guangxi Famous Brand Product; In 2008, the traditional brewing technique of Guilin Sanhua Liquor was included in the list of intangible cultural heritage of Guangxi. In 2009, the Rice Flavor Sub-Technical Committee of China Liquor Standardization Committee settled in Sanhua, Guilin; Guilin Sanhua Liquor is the most distinctive famous product in Guangxi, and is known as the first treasure of "Guilin Three Treasures".
Another leading product of the company, "Old Guilin Liquor", excavates the secret recipe of ancient liquor, combined with modern consumer taste, is an innovative product developed on the basis of rice-flavored liquor, and has won the praise of national liquor experts and industry experts for its excellent quality. In 2004, Lao Guilin Liquor was awarded the title of "Excellent Quality Product of Chinese Liquor".
The company plans to strengthen the rice-flavored liquor industry, establish and develop the country's largest modern rice-flavored liquor production base, and achieve the strategic goal of "focusing on the liquor industry and related diversified development".
On September 26, 2012, the China Liquor Circulation Association and the China Brand Strategy Research Institute announced the top 200 Chinese liquor brands in 2012 in the 4th China Liquor Brand Value Evaluation Activity of "Huazhu Cup" held at the National Convention Center. Among them, Guilin Sanhua ranks 67th in China's liquor brand value, 44th in China's liquor brand value, and first in Guangxi liquor brand value with 3.116 billion yuan.
