Founded in 1948, Wuyuhao Liquor Co., Ltd., a well-known rice wine brand, is a well-known trademark in Zhejiang Province, inheriting the taste of traditional rice wine, featuring freshness, using a unique winemaking process, as well as a multi-strain and multi-enzyme joint fermentation method, forming the existing unique flavor of Wuyuhao Rice Wine
Wufelt Hat Liquor Co., Ltd. is located in China's bamboo township - the country's first ecological county - the United Nations Habitat Award winner county - Zhejiang Anji, the new plant is located in Xiaofeng Town (a thousand-year-old town, filial piety township) Science and Technology Pioneer Park, with more than 500 employees, covering an area of more than 300 acres. The whole factory area is surrounded by mountains in the north and water in the south, which is a rare ecological winemaking treasure.
The company was founded in 1948 (formerly known as Yongxu Distillery) by Zhang Yongxu. In 1954, the first joint venture distillery was established by the marriage of the winery, and after many reorganizations and mergers, it was renamed Zhejiang Fengbao Liquor General Factory in 1991, and in 1997, it purchased the trademark of "black felt hat" at a high price of 1.38 million yuan, and in 1999, it was transformed into Zhejiang Anji County Black Felt Hat Liquor Co., Ltd., and on October 22, 2010, it was officially renamed "Black Felt Hat Liquor Co., Ltd."
After the transformation, the black felt hat liquor industry has won a wide range of markets with the values of "high-quality products come from character", market demand as the starting point, sincerity and win-win as the link, and marketing innovation as the breakthrough. Ten years of sharpening a sword. More than ten years of innovation and development and continuous exploration have created a unique marketing model of black felt hats, which is known as "a dark horse" in the rice wine industry.
In 2008, the completion and operation of the new plant opened the prelude to the "second venture" of the black felt hat liquor industry, the ecological wine garden, excellent marketing, strong team, strong technology, broad market, to the black felt hat brought unprecedented opportunities, but also ushered in the golden age in the history of the development of the black felt hat liquor industry.
The ecological Anji brews ecological rice wine, the leisure Anji brews leisure rice wine, and the unparalleled Class I water quality at the source of the Huangpu River makes the unparalleled black felt hat rice wine. The black felt hat rice wine is sweet in the entrance and has a long aftertaste, and has been commended by the General Administration of Quality Supervision, Inspection and Supervision of the People's Republic of China for five consecutive years, and has been rated as "Zhejiang Famous Brand" and "Zhejiang Famous Firm". Wufelt Hat Liquor was rated as "Executive Director Unit of Rice Wine Branch of China Liquor Industry Association, Zhejiang Integrity Enterprise, Zhejiang Credit Management Demonstration Enterprise, Zhejiang Industrial and Commercial Enterprise Credit AAA Contract-abiding and Trustworthy Unit, Zhejiang Time-honored Brand Unit, Zhejiang Patent Demonstration Enterprise, the First Batch of Advanced Enterprises in Zhejiang Province to Create Harmonious Labor Relations, Huzhou Fine Management Demonstration Enterprise, Huzhou High-quality Enterprise, Huzhou Key Agricultural Leading Enterprise", and won the "Anji County Government Quality Award" issued by the county government, and was awarded by the All-China Federation of Trade Unions. The honorary title of "National Model Workers' Home".
The black felt hat of the future is an innovative black felt hat and a quality black felt hat. Standing at a new historical starting point for the company's development, Wufelt Hat Liquor will continue to take the road of brand innovation, take "inheriting and carrying forward the traditional rice wine culture" as its historical mission, and "create a century-old brand and be the pride of China" as its goal, and continue to stride forward on the road of rice wine revival.
