COFCO Meat Investment Co., Ltd., a subsidiary of COFCO, focuses on feed production, pig breeding, slaughtering, production, distribution and sales of fresh pork and meat products, and import and sales of frozen meat products
Founded in 2009, COFCO Meat Investment Limited (an indirect wholly-owned subsidiary of COFCO Meat Holdings Limited) is an important operator in the Chinese pork market, with a vertically integrated business model covering the entire value chain of the pork industry in China, including feed production, pig breeding, slaughtering, production, distribution and sales of fresh pork and meat products, and import and sale of frozen meat products.
COFCO Meat has inherited COFCO's social responsibility of "leading industry safety standards and ensuring national meat safety", and has rapidly developed into a large-scale and high-quality pork producer. According to Frost & Sullivan's industry data, according to the production of fattening pigs in 2015, it currently ranks fourth in the national pig breeding market.
It has two core brands, "Jiajiakang" and "Wanweike", which mainly sell fresh pork and meat products, with high standards of food safety as its core value. Targeted at middle-class urban families. With the brand slogan of "guarding the five passes of safety", Jiajiakang has been rated as a famous brand product in Hubei Province for many years since 2005; With the slogan "Excellent Meat Expert", Wanweike embodies 22 years of professional experience in the production and sales of meat products in China. According to Frost & Sullivan's industry data, in 2015, we ranked second in China's meat import market in terms of import volume, allowing us to effectively leverage our scale advantage to provide customers with more competitively priced products.
COFCO Corporation (COFCO) is the world's leading supplier of diversified products and services in the field of agricultural products and food, integrating agricultural trade, logistics, processing, and production and sales of grains, oils and foods, providing grains, oils and foods for nearly a quarter of the world's population. With its good business performance, COFCO continues to be ranked among the top 500 global companies by Fortune magazine.
