Founded in Japan in 1959, it is the world's first golf club manufacturer to use carbon materials as a shaft, and a large multinational company specializing in the manufacture and sale of golf equipment
Founded in 1959, HONMA is one of the oldest and most prestigious golf brands on the market, synonymous with craftsmanship, performance and product quality. Our mission is to use the highest level of craftsmanship and innovation to create high-quality, high-performance golf products that appeal to a wide and diverse customer base.
We design, develop, manufacture and sell a wide range of beautifully crafted golf clubs with excellent performance. HONMA was founded by a group of artisans who passionately believed that making a golf club was an art form. Today, we are still committed to inheriting this craftsmanship and building a century-old company that has led the global golf lifestyle. This reflects our pride in heritage and products, our relentless pursuit of perfection, our joy in product enhancement, and our commitment to achieving the highest standards of design and manufacturing. We also supply HONMA brand golf balls, apparel, accessories and other related products to provide customers with a comprehensive golf life experience.
A major golf products company with expert craftsmanship and strong in-house manufacturing capabilities. Our design, development and manufacturing center is located on a 163,000-square-meter site in Sakata, Yamagata Prefecture, Japan, and is home to approximately 360 craftsmen and R&D personnel. We design and develop all of our golf clubs and carry out the main production processes, while incorporating innovative developments in ergonomics and materials science in the design, and working closely with professional golfers to better understand and meet the different preferences of our customers and maximize the performance of our products. We have also developed a proprietary customisation system that allows us to combine and match a wide range of clubheads and shafts to provide our customers with a personalised golf club that suits their skill level, playing style and personal preferences.
Our craftsmanship, innovation and R&D capabilities, meticulous manufacturing details, ability to provide tailor-made products and a customer-oriented company culture have all contributed to HONMA becoming one of the most admired golf brands. We believe that our brand's iconic premium status has created a halo effect that has helped us attract and retain a diverse customer base, as well as a high price tag for many of our products. This high price varies from product to product, and more high-end products are generally priced higher than our competitors' similar products.
