ANTA's children's wear/children's footwear brand for children aged 3-14 is an early sports brand to enter children's sportswear and a large-scale comprehensive sportswear enterprise

In 2008, ANTA launched its subsidiary brand ANTA KIDS, WHICH, AS AN EXTENSION OF THE ANTA BRAND, enhanced the competitive advantage of the parent brand as a whole, broadened sales and tapped new user groups with the help of the market influence of the parent brand. At the same time, with years of brand marketing experience, ANTA has developed the Chinese children's wear and children's shoes market, and made every effort to build a well-known brand and leader in the Chinese children's wear market.

Brand connotation:ANTA KIDS is committed to providing comfortable products that give children physical comfort and spiritual freedom, and we believe that if children can play a little less stress, China will be a better place!

Professional: Born from the focus on sports

Activity and play are the main way for children to learn. ANTA wants children to give full play to their natural instincts and play to their heart's content. Learning without stress is the most effective way to learn. Let children find interest in activities and grow up happily in freedom.

Natural: Casual brings a natural feel

Comfortable materials and well-fitting cuts give children the feeling of being closest to nature. By the river, in the meadow, in the park, in nature, stretch your limbs happily, move and play, and let children fall in love with nature and our earth.

Exploration: Echoing the nature of children

Every child has endless curiosity and inexhaustible vitality. The best we can give our children... It is to encourage him to explore the truth, learn about the world through activities and play, and learn happily. Keep your child's innate and boundless creativity.