Fujian Nan'an Bangdeng Shoes Co., Ltd., founded in 1997, is a famous trademark in Fujian Province, a comprehensive children's products large-scale enterprise integrating independent design, development, production and sales

Founded in May 1997, Fujian Nan'an Bangdeng Shoes Co., Ltd. is a large-scale comprehensive children's products enterprise integrating independent design, R&D, production and sales. It has a modern, garden-style industrial park with a total construction area of 19,441 square meters.

Bang Deng is a technology pioneer in the field of children's footwear and apparel, leading the trend of children's footwear and apparel technology for more than 30 years. From the "ring shoelace light" technology to the "multi-functional anti-slip" technology to the "antibacterial and deodorant" technology, as well as the "foot scanning" technology, until the latest "soft shock absorption massage" technology and "multi-dimensional elastic health care" technology, in the past 30 years, Bangdeng has always innovated and created infinitely, indirectly driving the pace ......of technological innovation in the children's footwear and clothing industry. In addition, Bangdeng established the China (Student) Footwear Technology Research Center, and strategically cooperated with top R&D units such as the Chinese Academy of Social Sciences to actively promote the technological innovation of the children's footwear and clothing industry.

Bangdeng has great popularity and influence in the field of children in China, and has won many awards in the 30 years since its establishment. In addition, Bang Deng made bold attempts to continue to explore in marketing and promotion, and in 2007, he invested in hiring Liu Xuan, the Olympic champion, as the spokesperson of Bang Deng's brand image. In 2011, Bangdeng reached a cooperation with Wang Yiming, the little star of the 2011 Spring Festival Gala and "Mini Michael Jackson", and Xiaobao became the third-generation image spokesperson of Bangdeng brand. Bang Deng joined hands with Xiaobao to once again create a brand personality and interpret the brand myth of upward movement every day.

Bangdeng introduced a positive brand development strategy, with the core concept of "rejuvenating the country with science and technology, healthy China", and put forward the brand vision of building "China's leading brand of children's science and technology inspirational products" and the three major projects of "sports marketing project", "industrial integration project" and "brand channel project", so as to shape a unique brand personality and achieve brand innovation.

Inspirational and upward, every day. Bangdeng will adhere to relying on science and technology, fully integrate brand marketing strategies, devote itself to the healthy future of Chinese children, continuously promote the industrialization process of Chinese children, and build a benchmark brand in the industry.