Dümmen Outsmart Network Technology (Beijing) Co., Ltd. focuses on APP distribution, performance advertising and mobile brand advertising, specializing in providing advertisers with large-scale and accurate user coverage and high-precision frequency control services
Founded in 2010, Dümmen (China's leading smartphone advertising platform) owns China's largest IN-App ad network with a daily reach of more than 180 million unique users, and a leading mobile DSP in the domestic market that handles more than billions of ad requests per day.
Dümmen specializes in app distribution, performance advertising and mobile brand advertising. As one of the earliest companies in China to get involved in the field of mobile marketing, Dümmen has launched advertising formats with rich mobile characteristics, such as interstitial, open screen, information flow, and in-game video. It has more star APP partners in the industry; The industry's first advertising network to meet the international standard of MRAID rich media; Advertising network through MMA China mobile monitoring standard and DoubleClick monitoring standard; It has a huge mobile-based crowd database, a high-precision user geographic location database, and a data management platform based on massive advertising distribution and complete data feedback.
Dümmen Bede DSP is currently the mobile DSP with the most abundant access and procurement traffic on mobile exchanges, covering more than 100 million active users every day, including information flow ads, video roll ads, interstitial ads, banner ads and other advertising resources. Dümmen DSP provides brand advertisers with large-scale, accurate user coverage and high-precision frequency control. Through the Best Bidding (OCPC) model, it provides stable cost control and high-quality user acquisition for APP and performance advertisers; Through the identification and application of overseas traffic, it provides advertisers with a full range of overseas promotion services. In 2015, Dümmen gradually opened up its self-service DSP services to key customers, sharing transparent, efficient and stable products and services, as well as sharing traffic and technical value.
