AdMob, which was acquired by Google in 2009, is responsible for the operation of Google Information Technology (China) Co., Ltd. in China, which is committed to native advertising that takes into account user experience and innovative video advertising, and specializes in providing users with ads on mobile phone networks

AdMob is a mobile phone ad marketplace that allows people to play ads on mobile phone networks. AdMob was founded in California in 2006. Mobile sites can opt-in to AdMob and enable AdMob's ad rotation, with ads placed within the AdMob site. This feature is currently available on both iPhone and Android phones. On November 9, 2009, Google announced that it would buy AdMob for 750 million shares, officially entering the mobile advertising market.

With coverage in more than 200 countries, Admob is the largest mobile advertising platform in the United States. For China, there are not many mobile app advertisements at present, such as: V Advertising Platform, Madhouse, Adwo, Youmi Advertising, Hand Messenger, Yi Media, Mediacross and Stand Wireless, all of which have great potential and are expected to become China's Admob.

Google's closure of AdWhirl and the shift to admob also seems to mean that Google needs to rely more on local companies for some regional markets. Corresponding to the Chinese market, Google has found Anwo Media as its preferred partner. It is understood that Anwo Media is the largest mobile advertising platform in China, especially in the brand mobile advertising market, with a market share in the forefront.

1. Leverage trusted partners to better expand your business

Powered by Google advertising technology

For more than a decade, Google technology has helped millions of developers successfully grow their digital businesses.

Cross-platform capabilities

AdMob is available on all popular platforms, such as Android and iOS, and supports major game engines such as Unity and Cocos2d-x.

Automatically updated with Google Play

AdMob is integrated with Google Play Services, so you don't need to modify the SDK to automatically increase monetization for your Android app.

2. Profit in a smarter way

Increase revenue with mediation

Maximize your fill rate and get more out of your fill rate with mediation to serve ads from the AdMob Network and more than 40 third-party ad networks. When network optimization is enabled, you can get the highest CPM in real-time through the mediation stack.

Promote your app for free

Use free AdMob house ads to cross-sell your other apps (or friends' apps) to existing users.

Direct Transactions

Negotiate and close ad deals directly with advertisers through AdMob's "Campaigns" tab.