In 2013, it merged with PPS Video and merged into Baidu

iQIYI (iQIYI.COM), formerly known as QIYI, is China's No. 1 film and television portal. On April 22, 2010, Qiyi was officially launched, and on November 26, 2011, Qiyi officially announced the brand upgrade, launched the "iQiyi" brand and launched a new logo. On May 7, 2013, Baidu acquired PPS video business and merged with iQiyi.

As a leading online video playback platform in China, iQIYI was founded by Baidu, the world's largest Chinese search engine, and is the first large-scale professional website in China focusing on providing free and high-definition online video services.

iQIYI strictly abides by the relevant laws and regulations of national copyright protection, and all video content is genuine, effectively protecting the legitimate rights and interests of copyright owners. At present, iQIYI's high-quality copyright videos are rich and diverse, covering movies, TV series, variety shows, documentaries, animation, tourism and many other content forms, at the same time, iQIYI has a strong self-made content team to provide the latest and most complete entertainment content reports.

Since its establishment, iQIYI has adhered to the concept of "Always Fun, Always Fine", taking "user experience" as its life and being determined to innovate. In terms of product technology, iQIYI continues to focus on investment to ensure that online viewing is clear, smooth, and user-friendly. In terms of content, in addition to the procurement of genuine film and television content, "Qiyi Productions" has also entered the self-made field from movies, online dramas, variety shows, entertainment programs, etc., setting a benchmark for professionalism and quality of online self-made content. At the same time, iQIYI deeply explores new technologies and models of advertising, and takes the "SWS" model ("Search" - "Watch" - "Share") as its core competitiveness to provide high-quality and cost-effective video marketing services for brand advertisers.

With rich self-made, copyrighted content, diversified terminal support and high-quality user experience, iQIYI has won the favor and reputation of users and advertisers.

On May 7, 2013, Baidu announced the acquisition of PPS video business for $370 million, and merged PPS video business with iQIYI, and PPS will operate as a sub-brand of iQIYI.