Gorgeous mooncakes

Overall scoring
80
Popularity index
14085

Huamei mooncake brand introduction

Gorgeous mooncake logo

Dongguan Huamei Food Co., Ltd., one of the top ten brands of moon cakes, began in 1991, a famous trademark in Guangdong Province, mainly engaged in the production and sales of moon cakes and biscuits and other baking and candy foods

Dongguan Huamei Food Co., Ltd. was founded in 1991, rooted in Dongguan City, an international manufacturing city, and located in Chashan Town, a famous food town in China, is a baking enterprise focusing on the production and sales of moon cakes, biscuits, pastries and other foods, with more than 2,000 employees. Up to now, Huamei Food has two factories in Dongguan and Hubei, dozens of automated production lines, covering an area of about 160,000 square meters, with a daily production capacity of 2.2 million mooncakes and more than 120 tons of biscuits. It has upstream supply chains such as packaging manufacturing, plastic manufacturing, and food machinery, and downstream terminals are deployed in sales companies such as local branches. In order to control the supply of lotus paste, which is an important part of the raw materials for mooncakes, Huamei Foods has launched a lotus seed planting project in Hubei and established a flour supply base in Henan to ensure green and safe food. Huamei Foods has been working hard to build an integrated strategy. Huamei Food attaches great importance to the management upgrading and transformation in different periods. In line with the trend of the times, we have entered e-commerce, independently developed and built an online B2B and B2C sales platform - "Huamei Mall", to provide consumers with more convenient and personalized services. The company's business structure has been greatly adjusted, the market has been segmented, sales resources have been tapped, and the national market has been redivided into two sales areas: the south and the north. The promotion of industrialization and informatization, the launch of Huamei brand strategic management, the implementation of brand resources and distributors' sharing commitments, the establishment of the sales platform "Waffle Company", and the separation of business segments, greatly accelerate the innovation and development of Huamei Foods and the creation of new sales management business models, further improve the reputation and market share of Huamei Food, accelerate the transformation of Huamei Food's development model from the combination of production and marketing to the separation of production and marketing, further promote the sustainable development of Huamei Food, and prepare for the listing of Huamei Food. From excellent to excellent, Huamei people will, as always, dedicate safe, healthy and delicious food to consumers as their own responsibility. Through efforts to build FOES friendly enterprises, that is, to make money by doing business with enthusiasm and goals, and to influence the common development of affiliated enterprises with friendly love, and at the same time to create a brand image that is difficult to imitate with affinity, elegance and artistry, and show it in front of the world with a new look.

This brand introduction page is provided with graphic information PP10022196 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer