A well-known children's shoe brand, a drafting unit of children's leather shoes industry standards, a comprehensive company that is positioned in the market for children aged 0-16 and integrates the design, production and sales of children's shoes

As a senior brand, "Sinaina" is positioned in the high-end market of the children's shoes industry, and has established a good reputation among consumers and laid a brand foundation. As a mid-to-high-end brand, "Sinina" serves children who are fashionable and pursue the taste of life, and is committed to providing them with classic, healthy, fashionable and cute children's shoe products. Fully embody the brand pursuit of "Snaina is a new life"!

Headquartered in the eastern area of Zhangjiang Hi-Tech Park in Pudong, Shanghai, Sinena Children's Products Co., Ltd. is a comprehensive company integrating the design, production and sales of children's shoes.

Founded in the early 90s, the company has a history of more than ten years, and is one of the earliest companies in China's children's shoes industry to carry out brand management; The company covers a total area of about 14,000 square meters and has 300 employees, of which 40% of the front-line production personnel have more than 10 years of production technology experience. At present, the company operates "Snaina" children's leather shoes and "Miller" casual sports shoes, and the products mainly meet the needs of children aged 0-16.

Since 1996, the company has set up offices in Shanghai, Guangzhou, Beijing, Shenyang, Chengdu and Wuhan, up to now, the development of agents, dealers has reached more than 500, the sales network covers 30 provinces across the country, with a total of more than 400 stores, shopping mall halls, shopping mall counters, mainly distributed in the central business districts and high-end shopping malls of more than 170 first- and second-tier cities in the country, and has established a market sales network with the company headquarters as the core and six offices as the hub, all over the country! In the long-term communication with the shopping mall, we have established a good cooperative relationship with the high-end shopping malls! The performance occupies a leading position in the domestic children's shoes market.

At present, the company has two major brands: "Sina" children's shoes and "Miller" children's outdoor leisure sports shoes.

The "Miller" brand takes outdoor leisure and sports as the main style, and its dynamic brand image, unique design concept, and product development in line with the market are favored by consumers and dealers. Its casual, comfortable and dynamic product style enables you to experience the feeling of nature in modern urban life, publicize your own personality, and highlight the charm of "leisure achieves self, sports achieves the future".

In order to ensure the unique competitiveness of the brand, the company has set up a professional R&D department and hired excellent designers to design more excellent products. Technologists with more than ten years of R&D experience have summed up a set of professional children's shoes production experience in practice, so that the products can meet the physiological needs of most children's feet in China.

In the process of the company's development, we will make use of the existing production advantages that can meet the "small batch and multi-variety" orders, continuously refine and improve the sales network, increase brand franchise support, expand market share, and make our brand development to a new level!

The growth of the brand is inseparable from the support of consumers, and the growth of Snaina is no exception. It is precisely because of many loyal brand advocates that our brand is what it is today. Here, we sincerely thank the majority of consumers for their support and love for our company's brand and products over the years! We will provide consumers with more opportunities to choose with more excellent products!