Founded in 1989, Colgate's famous toothbrush brand, a famous trademark in Jiangsu Province, is a large-scale enterprise group integrating oral care, daily chemicals, and detergent production and sales
Colgate Sanxiao Co., Ltd. is a large-scale wholly foreign-owned enterprise invested by the world's leading consumer goods company, Colgate Palmolive Company in Guangling District, Yangzhou City, and is located in Hangji Town, the toothbrush capital of China, in the Jiangguang integration zone. The company covers an area of more than 160,000 square meters, with a construction area of more than 80,000 square meters, adopts advanced energy-saving and environmentally friendly technology, and has obtained the LEED (Leadership in energy and environmental design) gold certificate issued by the U.S. Green Building Council.
Colgate Sanxiao Co., Ltd. is the world's largest strategic toothbrush production base, with an annual production capacity of 1.4 billion, supplying more than 55% of the world's Colgate brand toothbrushes, and is one of the important links in the global product supply system, and its products are exported to more than 80 countries and regions, including Europe and the United States. The Sanxiao toothbrush produced and sold by the company is deeply loved by Chinese consumer goods, and has enjoyed a very high reputation in the Chinese toothbrush market for a long time, and has maintained the first market share for many years.
We firmly believe that the common desire of all Colgate people is to strive for excellence. Colgate people are committed to the quality and innovation of our services and products, and we are committed to creating an environment where every Colgate employee can grow, develop and take pride in their company!
Colgate Sanxiao adheres to the Colgate quality standards that are much higher than the national standard, selects high-quality raw materials, and gathers Colgate's global R&D strength, and is committed to providing tens of millions of Chinese families with oral care products with comfortable taste, trust and peace of mind, and sincerely caring for the healthy and happy smiles of every family member!
A brief history of development
1990: Sanxiao brand was established in Hangji, the capital of toothbrushes
2000: The world's leading consumer goods company, Colgate Palmolive Company of the United States, officially established a joint venture with Jiangsu Sanxiao Group to establish Colgate Sanxiao Co., Ltd., after the establishment of the joint venture, Sanxiao Group transferred the "Sanxiao" trademark to Colgate-Palmolive Investment (BVI) Co., Ltd. Since then, the world's leading consumer goods companies have embarked on a path to better understand and serve Chinese consumers.
2003: Colgate-Palmolive acquired the investment of Colgate Sanxiao Group in Colgate-Sanxiao Co., Ltd., and Colgate-Sanxiao became a wholly-owned sub-brand of Colgate. Since then, the "Three Smiles" brand toothbrush has maintained the first place in the Chinese market share for seven consecutive years.
In 2009, Sanxiao brand toothbrush adhered to the No. 1 brand in sales volume in the Chinese market and served Chinese consumers for 20 years
In 2010, Colgate Sanxiao moved to a new plant covering an area of 160,000 square meters, which can be called a world-class factory, becoming Colgate's largest toothbrush production base in the world and Colgate's global strategic toothbrush production and supply base.
In 2012, the Sanxiao brand was upgraded and displayed to the world with a new look, bringing more professional oral care products to consumers.
In 2013, Colgate Sanxiao Co., Ltd. continued to enrich the product line of the "Sanxiao" brand and launched high-end products Angel Feather Series Toothbrush and MiniCool Series Toothbrush.
