Dongtang business district is one of the four traditional business districts in Changsha, known as the "shopping throat of southern Changsha". With the development of the integrated construction of Changsha-Zhuzhou-Xiangtan, it has also become a necessary place for residents of Zhuzhou, Xiangtan and other cities to enter the central urban area of Wuyi.

The Dongtang business district takes Dongtang Square as the center and Shaoshan Road and Laodong Road as the main axis, radiating nearly 2 kilometers outward, and the total commercial volume ranks last among Changsha shopping malls. The business format in the business district is dominated by traditional department stores, which are small in size, and gather traditional retail centers such as Pinghetang Department Store, Friendship Mall, Carrefour, and Gome Electric Appliances. In recent years, with the gradual increase in the number of young customers brought by Dongguashan Night Market, Changsha No. 15 Middle School and Yali Middle School, the Dongtang business district has also made a transition to a younger generation, and Ding Ding Mall, which is highly sought after by young people, is the most popular shopping mall in the business district.

Ding Ding Mall

Dingding MALL is adjacent to Helong Sports Center and connected to the Wuyi business district, with a superior geographical location. There are a total of 8 bus stations around the mall, which are seamlessly connected to the Houjiatang subway station, and the transportation is quite convenient. Its total construction area is only 40,000 square meters, which belongs to the small body
volume of purely underground commercial projects.

Ding Ding Mall has distinctive characteristics and is also the most experiential shopping mall in Dongtang business district. The mall originally designed a cartoon cat named "Ding Ding Cat" as the mascot and placed it inside and outside the mall. Dozens of dinging cats have different shapes, some are standing and observing, lying with crossed legs, and hand-cranked small bells, because of their cute shapes, customers often take pictures.

The interior of the mall is divided into three blocks according to different functions: Ding Zi WHO, Xiao Drama Egg and Ding Ding Pop-up. Dingzi WHO mainly promotes small shops of 15-25 square meters, mainly engaged in all kinds of trendy brands, fine jewelry and original shops. Xiaoxiu Egg brings together more than 60 catering brands, and on the B1 and B2 floors, there are various restaurants such as Da Signature Door Skewers, Huang Ji Huang Braised Pot, Cuonei Small Military Village, and Niujia Liquor Farm. Ding Ding Pop-up creates a cool new art zone for the mall, which contains more than 30 photo spots such as various Ding Ding cats, pop-up boxes, graffiti walls, etc., which is a must-visit check-in place for hipsters.

Other recommendations:

Pinghedo Department Store (Dongtang store), Friendship Shopping Center (Dongtang store)