Wujialing is located at the junction of the Xiangjiang River and the Liuyang River, and was once ranked as one of the "four traditional business districts of Changsha" along with the railway station business district, Dongtang business district and Qinwan town business district. At the end of the last century, the two major shopping malls of Big Dipper and Taiyang Mall jointly created the most glorious era of Wujialing. In 2002, the Wujialing overpass (now renamed Bolong overpass) was completed and opened to traffic, resulting in the fragmentation and cross-cutting of passenger flow, and the commercial agglomeration effect was difficult to form, and the Wujialing business district has entered an era of decline since then. However, in recent years, with the proposal of Changsha's Dachengbei strategy, the financial business district has gradually taken shape, and a large number of middle-class families have poured here, and the Wujialing business district has begun to exude new vitality.
Wujialing business district takes Furong Road as the central axis, starting from Xiangjiang Road in the west, Station Road in the east, Qifeng Road in the north, and Xiangchun Road in the south. It not only gathers famous financial enterprises such as Ping An Property and Casualty Insurance of China, Chinese Life Insurance, PricewaterhouseCoopers, Deloitte and Touche Tohmatsu, but also covers the most concentrated middle-class residential groups such as the Beichen Delta. Most of the shopping malls in the business district are built on office buildings or residences, which are far away from each other, which not only avoids the problem of poor traffic in the business district, but also solves the consumption needs of the corresponding groups, so driving is the most recommended way to travel.
Huachuang International Plaza
With a total construction area of about 300,000 square meters, Huachuang International Plaza is composed of three high-rise buildings and a podium, which is where the shopping center is located. Business white-collar workers and middle-class families are the main customer groups of Huachuang, who pay attention to the consumption environment and product quality when consuming, and also have a deeper preference for leisure and entertainment. As a result, there are significantly more leisure and entertainment and parent-child leisure formats here than other shopping malls.
Wanda Cinemas is located on the third floor of Huachuang, where Changsha's only Dolby Cinema is located. Dolby Cinema is a modern high-end cinema with a variety of elements, with Dolby Vision and Dolby Atmos technology, the picture clarity and sound effect are far more detailed than other IMAX theaters. At the same time, the auditorium is carefully designed from the entrance to the interior to the seats, and the viewing comfort is excellent.
In addition to Wanda Cinema, projects such as Suhe Yoga, Hidden Yoga, and Beautiful Mother Postpartum Health Management Center are also located on the 2nd to 4th floors of the mall, which is suitable for female customers to relax and rest after shopping. The mall also has two children's parent-child playgrounds, British Play Country and Thomas Town, which are popular with children.
The design of Huachuang's internal and external circulation lines is reasonable, and the information guidance is clear. Customers will not be confused when they enter for the first time, and they will not go back, and the shopping experience is better.
Pofu ICITY
Jointly developed by Hunan Bofu Real Estate and Hunan Xinhua Printing Group, the full name of Bofu I city Beautiful Life Center is intended to create an elite shopping center for business and white-collar workers. Unlike Hua Chuang Plaza, which focuses on family-based consumption, many of the shops here are specially designed for young people, and the proportion of experiential consumption is larger.
The Modern Samurai Museum is housed on the second floor and offers learning and training services in kendo, jiu-jitsu, Muay Thai and boxing. The store is well-equipped and has a number of professional instructors, so even customers who have no relevant experience can quickly and professionally conduct relevant training. At the end of the left side of the first floor, the store has purchased several ski training equipment and placed a number of small slalom and giant slalom tracks, where skiers of all levels can experience and train.
Located next to the small garden on the 5th floor, the Institute is not only a bookstore, but also a cultural and creative space that integrates experience, interaction and salon. Pofu organizes welfare activities for members here from time to time, and a series of activities such as worry-relieving grocery stores, talking to strangers, and worry-relieving grocery stores and reading aloud have been successfully held for many times. The box coffee next to the bookstore is the trusted choice of Changsha coffee shop on the list of merchants, the coffee shop is located in a container, and the atmosphere is literary and artistic. The owner of the coffee shop, who was the champion of the Changsha division of the 2017 World Barista Championship in China, produced a stable product, and several Italian and pour-over coffees are worth trying.
Other recommendations:
CFC Fuxing Times, Years of Treasure Department Store
