Opened in 2010, Rumaz Coffee is a veteran boutique café in Shanghai, and has been praised by the media as "the first pour-over coffee in Shanghai".
Mr. Nakayama, the owner of Rumaz Coffee, used to be an ordinary office worker who loved coffee, so he studied under the famous Japanese roaster Yoshizo Ono. After completing his studies, he came to Shanghai with his wife and opened this independent café called "Rumaz".
Coffee roasting is likened to a "work of art" in the industry, because roasting can turn an otherwise green and tasteless bean into a fragrant and promising cooked coffee bean, and coffee roasting is even more important than the origin and processing of the coffee. If a café roasts its own coffee, you can enjoy an endless range of coffee flavors in this café. The coffee beans of Rumaz Coffee are roasted by the store manager, and the roasting room is located on the second floor of the store, which doubles as a warehouse, and the whole store is filled with a rich aroma of coffee during the roasting period.
Rumaz Coffee has nearly 30 kinds of single beans, which are freshly roasted multiple times a week or even once a day, so that each single product coffee can maintain the fresh flavor of freshly roasted coffee. In addition to the famous Blue Mountain No.1, Geisha, Hawaiian Kona and other top beans, Wild Cat Poop Coffee is the most expensive single product coffee here. These coffee beans excreted by wild civets after eating coffee cherries have a unique flavor and are rare in quantity, so they are very valuable. It costs 220 yuan to drink such a cup of wild cat poop coffee in Lumaz.
Drinking coffee in Rumaz requires a lot of patience, as the pour-over is a drip method, where hot water is passed through the ground coffee in a slow and small amount, which takes much longer than a cup of espresso. The coffee brewed in this way has a richer layering, the sweetness is highlighted, the overly stimulating sour and bitter taste is avoided, and of course, the flavor of the coffee itself is fully released. Pour-over coffee beans are also available, but it's best to book in advance. In addition to a hand-poured one, the store also serves daily French toast, chocolate cake, crème brûlée and plain cheesecake.
Rumaz has grown into a café brand with three outlets. The old store on Hunan Road has been sticking to this day, and the old store of Rumaz, which has undergone a redecoration, has a more reasonable use of space, and the store decoration is also quite in line with the coffee shop's own cultural temperament. The Xingguo Road store is the second new store in Rumaz, and it is very popular. The third branch is located in Pudong. The store is changing, but what remains the same is the consistent and exquisite production of Rumaz Coffee.
*Encyclopedia of knowledge
What is the difference between specialty coffee beans and commercial coffee beans?
In the Specialty Coffee Association of America (SCAA) rating system, coffee beans with a score of 80 or more are classified as specialty coffee beans, while coffee beans with a passing score of 80 or less are classified as commercial coffee beans.
From a business point of view, the price of specialty coffee beans is several times higher than that of commercial coffee, and merchants naturally have greater profit margins if they choose commercial coffee beans, and ordinary coffee shops and commercial chain coffee shops use commercial coffee beans.
In terms of taste, the taste of specialty coffee beans is enough to conquer your taste buds, while commercial coffee beans have too many flaws, and even have a rusty bitterness that is hard to swallow and a sour taste of rancid water, so commercial coffee beans need to use a lot of milk and sugar to mask their own taste.