PASSWORD focuses on commercial routes, and has done on-site decoration for Beijing Hotel and Mercedes-Benz. There are currently two branches in Beijing, both of which are in the form of shops within shops. The Sanlitun shop is located in a barber shop on the second floor of an independent courtyard, so it is not obtrusive.
The shop is an open corner, and there are not many varieties of flowers. However, they are all imported varieties that are not commonly found in the market, such as the Dutch burried double-petaled tulip in winter, the heart of the ocean in Kenya, and the mystery of the ocean rose. Flowers are placed in transparent cabinets, with constant temperature and humidity, which is conducive to freshness.
In terms of commercial layout, pure bouquets can be designed according to the size of the customer's venue, theme, atmosphere needs, etc.; It can also provide customers with the layout of the entire venue, with candlesticks, handmade candles, essential oil fragrances, lighting effects and other props, echoing the bouquet to create a more tasteful effect. However, it should be noted that although some flower varieties are rare, the petals are naturally old, which is suitable for careful viewing. However, the pursuit of the overall visual impact of some commercial activities is obviously more suitable for fresh and tender flowers, and the overall appearance cannot be destroyed by blindly pursuing the rarity of varieties. The price varies greatly depending on the venue and other factors, usually ranging from thousands to tens of thousands of yuan. PASSWORD FOCUSES ON LONG-TERM COOPERATION, SO ONE-TIME PERSONAL LARGE-SCALE EVENTS SUCH AS WEDDINGS ARE NOT ITS MAIN FOCUS; In addition, the staff of the small store is limited, and the effect is not necessarily good. However, PASSWORD imported flowers have a long flowering period, so it's good to buy them and arrange them at home. The unique varieties will bring a lot of small surprises, plus the florist and the boss have a good communication attitude, enough patience, and a good experience in the store.
Perhaps because of the general popularity, sometimes the flowers will be unsalable, and some dried flower works with natural drying of flowers can be seen in the store.