As one of the largest flooring sellers in China, although there is still a gap between Nature and Shengxiang, its annual sales of more than 2 billion yuan also rank in the first echelon. At present, the number of natural stores has also reached about 3,000, with a wide channel layout, and sales are available in most major cities in China. In addition to flooring as the main business, nature has also made achievements in businesses such as wooden doors, as an attempt to explore the road of large home furnishings.
Compared with brands such as Icon and Vellinger, Nature's strength is not in laminate flooring, but it also has a place in this category with its strong strength.
Today, when users pay more and more attention to the formaldehyde release of the floor, nature has launched the "0 aldehyde intelligent manufacturing" laminate flooring as the main product, which is the substrate (fiberboard) of the laminate flooring is made of MDI glue, as a formaldehyde-free adhesive, MDI glue can relatively effectively control the formaldehyde emission of the floor. However, there is room for discussion about the statement of "0 aldehyde", even if the fiberboard controls the amount of formaldehyde released by glue, but the laminate flooring veneer, painting and other processes may still introduce harmful substances, and even the log itself contains trace amounts of formaldehyde. In general, the statement of "0 aldehyde" is more of a means of promotion, and there is no need to be superstitious about it.
At present, nature has several series of Norwegian Forest, Chaoyi, Colorful, Colorful, Transcendence, Diamond, etc., in addition to the relatively basic transcendence, diamond two series of products formaldehyde emission level of E1, although there are a small number of other series of E1 products, but basically to "0 aldehyde intelligent manufacturing".
Although the configuration of the Transcendence series is slightly lower, the price is only about 100 yuan, and the cost performance is relatively good. Chaoyi, colorful, dazzling several series of different styles, the price is generally between 150 ~ 200 yuan. The overall color of the dazzling series is heavy and the color is warm, which is relatively more suitable for the stable Chinese home decoration style. The Chaoyi series has several small series with different styles, and the products are mainly in medium and gray tones, which are aimed at younger users. In addition to some traditional colors, several floors of the Chaoyi series - spelling era are double or multi-parquet patterns, and the products of the Chaoyi series - house time series are more flexible, with irregular patterns such as broken spells, wide and narrow spells, and the colors are very rich.
The colorful series is more avant-garde, focusing on several unique laminate flooring in nature, such as the square block with five horizontal and five vertical patterns, the twill floor simulating the fishbone piece, and the random parquet floor with fine colors. In addition, the most noteworthy of the colorful series is the four colors with low saturation but gradually increasing brightness of spring, summer, autumn and winter four-color parquet, which can create a very dynamic space atmosphere under various combinations.
