In 1990, as a professional fitness trainer, Lorna Jane Clarkson felt the dullness and limitations of women's sportswear, so she started her own brand, Lorna Jane. Lorna Jane is currently the number one fashion and sports brand in Australia, with a rate of 70 to 100 new items per month.
Lorna Jane is very similar to Lululemon, both of them made their fortunes from yoga clothing, and they mainly focus on low-to-medium strength styles on sports bras, most of which have shaping functions, and there are many styles to choose from. Almost all of Lorna Jane's sports bras have a gathering and back-flattering effect, which made it an instant hit. While satisfying the sense of fashion, Lorna Jane also incorporates exclusive technology LJ Excel technology to solve the common sports bra problems in the market, such as chest pressure and poor comfort.
Designed specifically for indoor fitness, the Wrap It UP series utilizes exclusive LJ Excel technology to quickly wick away moisture and breathe, and the cross-strap design adds aesthetics, making it a medium-to-high strength sculpting sports bra suitable for yoga, aerobics and other sports. Compared to the Lululemon energy series of the same strength and price range, the Wrap It Up series has heavier fabrics and average breathability.
The Glamour Girl sports bra features wide elastic straps and a wide underband for reliable support for high-intensity workouts, with soft stitching for comfort. The classic Comfort LB0132 series is the best-selling model, and with its timeless design, it has broken the brand's sales record many times. These two high-intensity sports bras are fixed shoulder straps, compared with Lululemon's enlite series, the support is slightly insufficient, but the price is half of the former, priced at 400 yuan, and the requirements for support are not particularly high.
Although Lorna Jane's sports bras are mostly labeled as medium to high intensity, most of these products are generally supportive, and are actually more suitable for indoor low-impact sports such as yoga and dance. Lorna Jane is the most convenient to buy online, and there are also offline experience stores in some first-tier cities in China, where you can try on clothes and buy them again if you can.