List of product brands > Personal care > Shaving supplies > Shaver > Braun electric shaver Updated: 2025-02-20

Braun Hiroaki

Overall scoring
91
Word-of-mouth ratings
8.8
Popularity index
19781

How about Braun electric shaver brand introduction

Braun was founded in 1921 in Frankfurt, Germany, is a world-famous small household appliance giant, has been translated as "lark" in China, products involved in electric shavers, women's shavers, small kitchen appliances and other fields, is one of the 23 billion-dollar brands under Procter & Gamble. Its products have won hundreds of international design awards, including iF, Red Dot and other international design awards, and more than 8,000 patented technologies, with its top design and extremely high quality, it has been firmly on the throne of "the most popular shaver for men" in Europe and the United States for decades.
 
In 1950, Braun introduced the first electric shaver, the S50, which defined the form of the modern reciprocating shaver, and today, Braun is a high-end representative of the reciprocating electric shaver, with a large number of heads, strong durability and a comfortable shave. In the U.S. Consumer Reports' test rankings, the Braun 7 Series 760cc-4, 790cc-4 and 720S-4 were the top three, and received high praise in all aspects, including cleaning convenience and functionality.
 
As the originator and industry benchmark of reciprocating electric shavers, Braun has been focusing on the research and development and production of reciprocating razors, with many models, prices across the range of 150-7000 yuan, in addition to several characteristic series, the mainstream product line is divided into 1, 3, 5, 7, 9 five series, positioning in turn, mainly reflected in the appearance design, the number of cutter heads, the quality of the blade and the characteristic functions.
 
Hiro 1 series
 
As Braun's entry-level product, the 1 series focuses on practicality, and its performance in all aspects is not outstanding, only equipped with a single cutter head, while domestic brand shavers at the same price are at least double heads, but the 1 series wins in using Braun's exclusive Smart Foil knife net technology and free-floating system (FreeFloat™), which makes up for the lack of shaving ability and comfort of a single cutter head, and is the best in single-head products. Among them, 190s is the most cost-effective product in the 1 series, priced at only 219 yuan, and has been equipped with practical functions such as full body washing and 1-hour fast charging.
 
Hiro 3 series
 
The 3 Series is the world's best-selling reciprocating shaver with a high level of shaving efficiency and comfort for most use cases. The price span of the 3 Series is very large, ranging from 349 yuan to 1499 yuan, but there is not much difference in their shaving function. The 3 series has made great progress in terms of comfort, the triple independent floating head is more suitable for the face, among which the new 3 series 3040s is listed as a recommended product in the evaluation of China's "Consumer Reports", which improves the precision tooth comb technology, shaving long beards and soft beards have better performance, suitable for users with faster hair growth, and its waterproof level is higher, it can be used in the shower, and it is suitable for a wide range of scenarios and easy to clean, 599 yuan can be started.
 
Hiro 5 series
 
For users with high shaving efficiency, the Braun Series 5 is designed to increase the power of the motor and incorporate a number of patented technologies, including ActiveLift integrated trimmer, OptiFoil mesh and veneer sensing technology, for thick, stiff and hard-to-shave beards that are difficult to shave with a normal razor. Featuring a patented ActiveLift integrated trimmer that lifts and removes tight or crooked whiskers, the OptiFoil mesh is only 0.056mm thick, with an ergonomic mesh that better captures and penetrates deep into the roots, and a 33° rotating veneer sensor knife for almost any shaving requirement.
 
Hiro 7 series
 
The more high-end 7 series is vividly called the razor in the "Lexus", and it is also the flagship series with the highest attention from Braun, the American "Consumer Reports" will 760cc, 790cc, 720s are listed as recommended products, and the most recommended 760cc price is 1599 yuan. Compared with traditional motors, the linear motor technology used in the 7 Series improves its shaving performance by 23%, and there are 5 shaving modes to adjust, and its biggest technical highlight is the intelligent sonic technology, which can automatically read the contours of the face and automatically adjust the intensity of 10,000 micro-vibrations according to the density of the beard, which effectively shaves while also reducing skin irritation.
 
Hakuro 9 series
 
If you have a higher pursuit of exterior design, then I believe that only the Braun 9 series that has reached the level of "crafts" can satisfy you. The 9 Series is the top version of Braun's shaver, which has both the affordable 9280cc and the most luxurious, the gold version of the 9299S, which costs as much as 6999 yuan, and it has won four international top design awards. Compared to the price, the performance improvement of the 9 series is actually very limited, which also reflects the embarrassment of the technological progress of the electric shaver, which mainly integrates and optimizes various functions, such as increasing the number of cutter heads to 4, micro-vibration to 40,000 times per minute, etc. It is more suitable as a gift for relatives and friends, and the official is also very intimate to provide an engraving service, even if you buy it for your own use, it will not disappoint you, it is one of the best electric shavers at the moment.
 
M series
 
In response to the needs of business travel, Braun has launched the M-series, which is mainly portable, which has two major features: dry battery power and screw cap design. The dry battery is easy to replace, no need to bring a professional charger, and the screw cap design can effectively protect the cutter head, eliminating the need for an extra travel case. However, portability also means less performance, and the single-head design limits the efficiency and comfort of the M-series, so this series is also Braun's lowest-priced shaver product, where the M-90 comes with a trimmer, and the rest of the models only differ in appearance.