Founded in 2010 and headquartered in California, USA, STANCE is characterized by exaggerated fashion hosiery products. The rapid rise of this young brand is inextricably linked to the NBA, where the pair of socks is as important as the shoes on the feet, and the Stance has been the exclusive supplier of NBA socks since the 2015-16 season.
 
Originally, STANCE's NBA series was very famous, and the 360-degree printing and dyeing process of Nprint technology, which was exclusively developed by its SHRED laboratory, allowed the dye to penetrate deep into the fiber, and the pattern would not be deformed after wearing socks, which could perfectly reproduce the image of NBA legendary moments. In addition to cooperating with major sports leagues in the United States such as NBA, NFL, MLB, NCAA, etc., it has also cooperated with entertainment celebrities such as Rihanna and Basquiat, and co-branded with Mickey, Marvel, Star Wars and other anime, which has the potential to include all different fans from all walks of life. Thanks to the efforts of quality and design, and marketing, STANCE can sell 36 million pairs of socks a year, with sales of up to $1 billion.
 
Although there are many styles of STANCE socks, there are fewer types of wool socks, and the three series of wool socks can be purchased through e-commerce in China: 586, 588 and 589, but the difference is not obvious, and they are all designed for cold sports scenes such as skiing and mountaineering. The wool content of wool socks is about 40%, which can provide strong warmth and adapt to ice and snow weather, and a large number of polyester and nylon blends are added, and the socks are relatively thin but very durable, but the perspiration ability is relatively weaker than that of socks with high wool content. The body of the sock is detailed, the toe and heel are enhanced for abrasion resistance, the toe is also very flat, and a special weave is used to provide a medium to high cushioning. The price of each pair is about 200 yuan.
 
ANCE's socks are unisex, with sizes ranging from 35 to 47 and a distinction between the left and right feet on the sole. However, wool socks are more functional, less colored, and it is more recommended to buy socks made of other materials in the brand for daily wear, non-wool materials are not only cheaper, but also more fashionable in design.