The Chivas brand under Minhua Holdings is synonymous with functional sofas in China, with a market share of nearly 90% in China's functional sofa market, and is the absolute hegemon in the field of sofas in this segment. The biggest difference between the functional sofa and the traditional sofa is that the functional sofa provides functions such as automatic adjustment of the backrest, seat angle adjustment, and automatic rotation of the seat, so that the shape of the sofa is no longer rigid, and it is convenient to fit the body shape of different groups of people, and has a good comfort.
 
 
The United States is the birthplace of functional sofas and the largest importer of functional sofas in the world, with a penetration rate of nearly 50%, and Minhua is currently the only Chinese manufacturer that can gain a firm foothold in the American market. Through the establishment of cooperative relations with dozens of retailers in the United States, Minhua exports functional sofas to the United States in the form of ODM, ranking third in the market share of functional sofas in the United States.
 
 
At the heart of the functional sofa is the iron frame. Minhua has independent R&D capabilities in iron frames, and its iron frames come from its subsidiary Ruimai Technology Company, which produces nearly 90% of China's electric sofa iron frames, and has a near-monopoly position.
 
 
In terms of fabrics, most of the functional sofas of Chivas use technical fabrics. The so-called technical cloth fabric, its texture is closer to leather, but the touch in winter is not as cold as leather, and the breathability is better than leather, so it can be used in all seasons. In addition, the abrasion resistance and water resistance of the technical cloth are also quite excellent, and ordinary stains and scratches have little effect on the technical cloth.
 
 
However, there is also a problem with the technical cloth functional sofa, that is, due to the limitations of the fabric process, its color is relatively single, mainly beige, gray and brown, and the shape is also decent, which is difficult to adapt to the popular home furnishing style. If you prefer a more colorful style, you can choose Chivas's imitation wool cloth model, which is available in more lively colors such as blue, red and yellow.
 
 
In terms of sponges, Chivas currently uses self-produced sponges, and the raw materials for the production of sponges are imported from Dow in the United States and Shell in the Netherlands, and the testing indicators have reached the STC standard. In terms of sponge distribution, 33D foam is used for the seat cushions, and 24D foam is used for less stressed parts such as backrests and armrests. It is worth mentioning that the cushion is the hardest hit area of the sponge collapse, the industry standard for the sponge density of the cushion is greater than or equal to 25D, at present, the more economical choice is 30-35D sponge, its hardness and support are more balanced.
 
 
There are three main options of CHIVAS fabric functional sofas: single chair, 3-seater, and 3-seater. Among them, the single chair is a relatively popular style, which has the advantage of being easy to move and can be flexibly placed in the living room, study, bedroom and other areas. The 3-seater and 3-seater sofas are generally arranged with 1-2 functional seats, which are suitable for multi-person families. In terms of price, the single chair is between 2000-4000 yuan, and the multi-seater sofa is between 7000-9000 yuan.
 
 
Chivas has opened more than 2,600 stores across the country, and it is recommended that consumers buy offline, after all, sofas are experience-heavy items. Of course, consumers who pursue convenience and speed can also place orders directly on their official website. However, most of Chivas products are not in stock, and the production cycle is about 60 days, which is higher than the industry average of 30-40 days. In terms of after-sales, Chivas is more confident in its iron frame and provides a 5-year warranty, while the warranty for other parts is only 1 year.