In 2017, the home furnishing brand "Fuanna Meijia" was launched, integrating the pattern design of home textiles into home furnishing products, and taking the route of "whole house customization". As of the first half of 2018, Fuanna's revenue increased by 19.21% over the same period, and the gross profit margin and net profit margin ranked first in the home textile industry.
"Artist Spinning" is the core competitiveness of Fuanna based on the market. Fuanna attaches great importance to the patterns and styles of products, and launches more than 100 new patterns every year. Its home textile products give the public the impression of "gorgeous", "European", "flowery", in fact, Fuanna also has a fashionable and warm Xinerle, close to the public consumption of the holy flower and to meet the needs of children's cool Qizhi.
However, in terms of mosquito net products, Fuanna does not seem to have put too much effort into it, and there are no outstanding highlights in terms of style design. Fuanna, Xinerle and Shengzhihua mosquito nets are not very different, whether it is a yurt or a square mosquito net, the overall texture of polyester mesh is soft and thin, but the durability is still considerable. The overall price range is between 100 yuan and 500 yuan, which is a moderate cost-effective choice among Chinese brands.
Holy Flower, Fuanna and Xinerle all have yurt nets, while square nets are mostly concentrated in Fuanna. Fuanna's square tent height reaches 210cm, there is an open space on the bed, the gauze is a floor-to-ceiling design, equipped with a plastic presser foot anti-slip pad, and the tee connecting the steel pipe is more reliable than the quality of the products at the same price, and the price is basically above 400.
The purple dream palace style floor tent is a square tent that Fuanna is more recommendable. Three-door palace style, mesh floor and overlapping door design make mosquitoes seamless and drillable, 210cm standard height expansion space, flagship store price 399 yuan, there are 1.5m and 1.8m two suitable bed types to choose from.
If you sleep more deeply on weekdays and rarely turn over, the Holy Flower Yurt mosquito net is a good choice. The height of the mosquito net is also higher than that of the same type on the market, and it has a large space that is not oppressive when sleeping, and the air permeability is good, and there are elastic straps at the bottom of the four corners, which can help the mosquito net to be fixed on the mattress, but the support rod is relatively thin, and the mosquito net as a whole gives people a light and soft feeling. The purchase price of e-commerce channels is about 100 yuan to 200 yuan.
Fuanna almost does not make round tents, most of them are square tents, and there are not many rail-type, folding, and telescopic mosquito nets, which are slightly inferior to the previous brands in terms of style. The size is also relatively simple, 1.5m and 1.8m beds basically meet daily needs, but 1.2m and 2m bed types are not covered, so the audience range is also narrower.