In 1999, China's household central air conditioning market is basically still dominated by Daikin, with a keen sense of market smell, Midea actively cooperates with Toshiba in technology, and introduces Toshiba's ultimate inverter technology into its own central air conditioning products, and today, Midea has completed the acquisition of Toshiba's white electricity business, sharing more than 4,000 patents of Toshiba in the field of air conditioning, and the technical strength and brand reputation are both harvesting, and the limelight is unparalleled for a while.
With Toshiba's technical support, Midea now has mastered two key cores in the field of air conditioning, namely compressors and high-precision full DC inverter technology. Midea cooperated with Toshiba to establish the Meizhi brand compressor, and its excellent performance even allowed it to be sold back to the Japanese market, and is now the standard configuration of Midea's household central air conditioners, such as the star product TR series.
As a pioneer in the era of inverter air conditioning, Toshiba's high-precision full DC inverter technology is also second to none in the industry, especially in terms of low-frequency performance, after Midea absorbs Toshiba's inverter technology, its TR series operates in low-frequency areas with a noise of only 22 decibels, which is also very friendly to noise-sensitive users.
The gap between Midea and the first-line Japanese brands is mainly reflected in the high degree of integration ability and quality control of each component, although there is Toshiba's technical support, but Midea TR series still has a gap of about 10-20% in terms of extreme performance and energy efficiency ratio, in addition to product quality control, Midea has not many overall big problems, but occasionally there will be small problems that plague users such as the decrease in sensitivity of individual parts, but Midea provides 6-year warranty service to dispel user doubts.
In terms of price, the TR series provides 4-8 hp models to choose from, and the price of one to five is only in the early 30,000s, maintaining the consistent cost-effective strategy of local brands.