
Founded in 1939 in the United Kingdom, it is a best-selling brand in the child car seat market, adhering to the extremely strict design testing and production process standards of the aviation industry, specializing in the design/manufacture/sales of car child safety seats/trolleys/travel products
Britax is a specialist in the design, manufacture and sale of child safety seats, strollers and travel goods.
Founded in 1939, Britax has been producing car child safety seats since 1960 and is currently used by 83% of European car manufacturers to pass the Euro NCAP crash test. Britax has been involved in the designation of a number of European safety standards, many of which exceed the standards set by safety regulations; In 1997, the company launched the ISOFIX technology in cooperation with Volkswagen, which is now the international standard for the installation of child car seats.
Adhering to the extremely strict design testing and production process standards of the aviation industry, the company's internal product quality inspection exceeds the European Union car child seat ECE R44/04 standard by more than 2 times. Each car seat is registered with the BSI National Bureau of Standards in the UK to track its safety performance.
It invests more than 6.5 million pounds (100 million yuan) in the research and development of car child safety seat products every year, and has a set of non-destructive crash test tracks worth more than one million pounds in the UK and Germany respectively (there are only 6 similar tracks in the world used for car safety testing).
At our design centers in Germany and the UK, our designers and engineers use state-of-the-art research facilities, and we have our own crash test bench to ensure the highest testing standards. At the same time, we select the most suitable materials, test them under extreme conditions, and take every measure to ensure that all our products are of the highest quality.
Founded in 1998, Micro EF (Ningbo) Baby Products Co., Ltd. (formerly Ningbo Joyson Industrial Co., Ltd.) took the lead in introducing "car child safety seats" from developed countries for independent research and development and production. The company pays attention to product research and development, safety performance and quality assurance, and is committed to the innovation of "car child safety seats". After years of exploration, it has realized the serialization and specialization of products, and is currently the largest professional car child seat R&D, manufacturing and sales enterprise in China.
The brands owned and operated by the company: Baby First, Bao Deshi, Boryeong.