Anhui Jianghuai Automobile Co., Ltd., Ruifeng Refine, took the lead in creating a new concept of contemporary multi-functional commercial vehicles, integrating commercial vehicles, passenger cars and powertrain R&D/manufacturing/sales and service
JAC-Refine introduces the commercial vehicle production technology of Hyundai Motor Company of South Korea with a full set of JAC Group, combines the leading commercial vehicle technology with the superb manufacturing technology of JAC Group, takes the lead in creating a new concept of contemporary multi-functional commercial vehicles, and transmits diversified benefits to modern and diversified life fields, truly realizing the dream of leading the trend. JAC-Refine, showing modern quality and reflecting the international trend, not only has a smooth and full appearance, but also creates more space to make the ride more comfortable. The quality is unique, the use is diverse, and the quality care for career and life is expressed everywhere, making the MPV multi-functional business vehicle in the real sense become the footprint of this era.
Brand concept
Adhering to the brand concept of "space achieves freedom", Ruifeng mainly faces the business and urban personalized market, providing MPV, medium and business cars as the leading series of products, to meet the pursuit of control, space and other elements in the business market, its products will be named according to the "brand alphanumeric way", of which A series is a sedan, S series is an SUV, and M series is an MPV.
The second generation of JAC passenger car products will adopt a new independent power technology platform, many new technologies have reached the international first-class level, is the general report of the results of JAC's "4×4" global R&D system, on the basis of a generation of products has a qualitative leap. With the customer-oriented dual-brand strategy of "Ruifeng Heyue", JAC Passenger Car will make a strong transformation from the 1.0 era of product management to the 2.0 era of brand management.
Company Profile
Anhui Jianghuai Automobile Co., Ltd. is a comprehensive automobile manufacturer integrating R&D, manufacturing, sales and service of commercial vehicles, passenger vehicles and powertrains.
In 2014, JAC sold 470,900 vehicles and achieved sales revenue of 40 billion yuan, ranking among the top ten in the domestic automobile industry.
The company's existing leading products include: heavy, medium, light, micro trucks, multi-functional commercial vehicles, MPVs, SUVs, cars, special chassis and gearboxes, engines and other core components. The company has more than 2,000 sales and service outlets, covering all provinces, autonomous regions, municipalities and counties across the country.
JAC's commercial vehicle sales rank third in the country, and its quality and reputation rank among the best in the industry. Light trucks have been fully upgraded, continuing to maintain the second place in the industry and the first in exports; HFC1048KR. The HFC1061KR truck successfully passed the national export inspection exemption audit in July 2009. In 1990, the company developed a special chassis for buses to fill the domestic gap, which rewrote the history of China's passenger cars modified by truck chassis. Among them, the special chassis for 6~9 meters of passenger cars has maintained the first sales volume of similar chassis in China for 21 consecutive years. Ruifeng Commercial Vehicle has won the "Best MPV of the Year" for many years in a row and has been the sales champion. The Ruifeng S3 has continuously set a record of hot sales of new small SUV products, with orders exceeding 70,000 units in less than 4 months after its launch; And in the world-class China automotive industry annual contribution award "Xuanyuan Award" was awarded the Xuanyuan Award Product Strategy Award. Heyue A30 has stable quality and performance, and its first participation in the China Automobile Rally has created the best results in the history of its own brand participation, and won the annual championship of the S2 mass production group. New energy electric vehicles continue to maintain a leading position in China, and the new development platform of the fifth generation of new energy electric vehicles has received widespread attention. The self-developed and mass-produced VVT engine is at the leading level in China and at the advanced level in the world.
The company adheres to customer-centric, integrity-based, focuses on creating value for customers, and continues to pursue customer satisfaction, with a total of nearly 4 million users.
The company has always regarded quality as the foundation of the survival and development of the enterprise, and has successively passed the certification of ISO9001 quality management system, environmental management system, occupational health management system and TS16949 quality management system. Due to its outstanding achievements in the field of quality management, the company won the National Quality Award, the highest award for quality management in China, in 2010, becoming the only independent brand car company to receive this award. In 2013, it won the Asian Quality Excellence Award, the first Chinese company to receive this honor.
JAC has strong R&D strength, with more than 3,200 R&D technicians; It has built a five-level R&D system, set up overseas R&D centers in Turin, Italy, and Tokyo, Japan, and has a state-level enterprise technology center in China, and is a high-tech enterprise of the National Torch Program. In recent years, the company has won 60 national science and technology projects; A total of 4,307 patents have been authorized; 127 domestic leading and above new products were identified. The company's main production equipment includes Asia's largest 6,000-ton press, cutting-edge technology welding robots, German CNC machining centers, automatic spraying robots and other world-class fine equipment.
JAC's international market covers 120 countries and regions such as South America, Europe, Africa, the Middle East, and Southeast Asia, and JAC's light trucks have been ranked first in the industry for 14 consecutive years. In 2014, it successfully signed an export order for 5,239 heavy trucks with Venezuela, setting the largest export order for heavy trucks in China in recent years.
JAC fully practices the core values of "customer management, quality-oriented, truth-seeking and pragmatism", and is committed to the pursuit of manufacturing better products for global customers and creating a world-renowned automobile brand. Use Chinese brands, tell Chinese stories, build good cars for Jiang Automobile, and write a new chapter for Jiang Automobile. Let the environment become more harmonious because of our continuous progress, and let the society become better because of our unremitting efforts.
