Jinxing Beer Group Co., Ltd., founded in 1982, is a famous trademark in Henan Province and a large-scale beer group enterprise integrating industry, trade and scientific research
Jinxing Beer Group Co., Ltd. is a national large-scale beer group enterprise established in October 1995 with Henan Jinxing Beer Company as the core, integrating industry, trade and scientific research, and its subsidiaries are Henan Jinxing Beer Company, Zhoukou Jinxing Beer Co., Ltd., Anyang Jinxing Beer Co., Ltd., Xinyang Jinxing Beer Co., Ltd., Luohe Jinxing Beer Co., Ltd., Nanyang Jinxing Beer Co., Ltd., Sanmenxia Jinxing Beer Co., Ltd., Guizhou Jinxing Beer Co., Ltd., Shanxi Jinxing Beer Co., Ltd., Shaanxi Lanma Beer Co., Ltd., Kunming Jinxing Beer Co., Ltd., Chengdu Jinxing Beer Co., Ltd., Gansu Jinxing Beer Co., Ltd., Nanjing Jinxing Beer Co., Ltd., Shandong Jinxing Beer Co., Ltd., Guangdong Jinxing Beer Co., Ltd. 16 subsidiaries.
Founded in 1982, the company covers an area of 1 million square meters, with a construction area of 600,000 square meters, with 25 modern bottling production lines and 1 canning production line. With an annual production capacity of 2 million tons of beer, the group is a key enterprise in the national food industry and Henan Province. This model is also known as the "third expansion model" in industry insiders. "Not only economic benefits, but also white clouds and green water", the company attaches great importance to the greening and beautification of the environment, established a garden-style enterprise, and in June 2004 officially passed the acceptance of the national industrial tourism demonstration site, becoming a tourism demonstration site of the beer industry in the central and western regions. The company has more than 6,000 employees. The leading products are more than 60 varieties of beer in two series of Jinxing and Blue Horse, which sell well in more than 20 provinces such as Henan, Shanxi, Guizhou, Anhui, Hebei, Jiangsu, Yunnan, Guangxi, Hunan and Shandong. The company and its products have successively won many provincial and national awards, such as "National Food Industry Quality and Benefit Enterprise", "Henan Famous Trademark", "Diaoyutai State Guesthouse State Banquet Special Wine", "China Famous Brand Product", "Green Food", "National Food Industry Quality and Benefit Enterprise" and so on.
The company has always adhered to the path of quality and efficiency-oriented development, and has always adhered to the principle of "quality first, creating a world famous brand; continuous improvement to meet customer needs", and actively implement the famous brand strategy. In October 1991, it won the Henan Provincial Quality Management Award, in March 1998, it passed the ISO9002 quality system certification and product certification of China Fangyuan Certification Committee, and in May 2001, it took the lead in Henan Province to pass the 2000 version of the ISO9001 certification, and in December 2006, it passed the ISO9001-2000 quality management system, ISO14001 environmental management system, HACCP food safety management system "three-in-one" management system certification. The quality assurance capability has been further improved, and the product excellence rate has reached more than 99%, which is at the leading level in China.
Under the leadership of Chairman Zhang Tieshan, a national model worker and an expert in special subsidies from the State Council, all employees of Jinxing Beer Group vigorously carry forward the enterprise spirit of "serious and pragmatic, responsible in place, learning and forging ahead, and creating value", constantly forge ahead, actively implement the famous brand strategy, and realize the strategic goal of "facing the whole country and going to the world" as soon as possible.
