
Founded in 1996, Hubei Province famous brand products, national geographical indication protection products, set breeding base construction, livestock and poultry purchase, slaughtering, meat products, meat by-products processing, sales as one of the integrated enterprises
Hubei Dapai Food Group Co., Ltd. is a private enterprise focusing on livestock and poultry slaughtering, meat product processing and marketing, and is a key leading enterprise of provincial agricultural industrialization. The company was founded in September 1996, with total assets of 129.39 million yuan and fixed assets of 51.16 million yuan, in June 2014, Hubei Dapai Food Group was renamed Hubei Dapai Food Group Co., Ltd. due to the establishment of Hubei Dapai Food Group, the company's business scope includes the construction of breeding bases, livestock and poultry acquisition, slaughtering and sales, meat products, meat by-products processing and sales. The company covers an area of 39,913 m2 and has 158 employees (132 ethnic minority employees), including 8 with intermediate titles, 15 college and technical secondary school diplomas, and 28 senior and intermediate technicians. The company's main products are Dapai frozen, chilled and fresh meat series and Xuan'en ham, Xuan'en sausage and other pickled meat series. The company has built a new slaughtering and processing production line for mechanized assembly operations, a finishing production line for ham and cured products, a 3,000-tonnage frozen and refrigerated warehouse, with an annual slaughtering of 300,000 pigs, 15,000 tons of production and processing of cold and fresh meat products, 150,000 hams, and 800 tons of cured products and other products. The company always adheres to the principle of "quality first, customer first", and has established a perfect inspection system and strict operating procedures to provide consumers with first-class quality, nutritious, safe and pollution-free meat products.
The main products of the company are Dapai frozen, chilled and fresh meat series and Xuan'en ham, Xuan'en sausage and other pickled meat series. Xuan'en ham processing technology is unique, high quality, as early as the Qing Dynasty Qianlong period as a tribute, commonly known as "tribute leg", in the second China International Food Expo won the "international famous brand food" award, "Xuan'en ham" in May 2012 was identified as a national geographical indication protection product. The company's advanced technology and unique technology have been recognized as "Hubei Famous Brand Products" by the Hubei Provincial People's Government, and have also won many honors such as provincial and state contract-abiding and trustworthy enterprises and consumer satisfaction products. In 2004, the company obtained the "Food Production License" (QS certification) and "pollution-free agricultural products" certification, in 2006 the company passed the ISO9001-2000 international quality management system certification, and in June 2012, the company passed the ISO22000-2005 food safety management system (including HACCP principle) certification.
In August 2009, with the support of the Zhushan Town Government and the County Animal Husbandry and Veterinary Bureau, the company cooperated with Mengjiawan Pig Breeding Cooperatives and Ganlu Village Pig Breeding Cooperatives in Changtanhe Township to establish two pollution-free pig breeding bases in Mengjiawan and Ganlu Village, Changtanhe Township, combined with the 4050 pig breeding model in Xuan'en County, and adhered to the business model of the company's base farmers, with an annual slaughter of more than 25,000 pigs and nearly 8,000 farmers. At present, in order to meet the company's raw material purchase, the scope of Dapai's pig purchase has radiated from Enshi Prefecture to Hunan, Chongqing, Sichuan and other places.
Dapai company adheres to the market-oriented, close to the market to seek varieties, organize orders to sell production, in view of the changes in the domestic pork product market situation, actively take response measures, timely organize sales forces, further implement the sales responsibility system, adjust the variety structure, and strive to expand the sales market and develop new customers. The company's existing market sales situation: the sales network and system have been relatively perfect, forming a center in Enshi Prefecture, relying on the surrounding provinces and cities, and gradually radiating to the whole country. In Guangzhou, Changsha, Wuhan, Nanchang, Jinhua, Zhengzhou, Beijing, Shanghai and other places have established sales outlets, set up a sales service department, relying on local wholesalers and supermarkets to gradually occupy the market, pay attention to domestic and foreign market information, formed a production --- sales --- market--- information --- reproduction of a virtuous cycle system. In terms of deep processing of meat products, while insisting on consolidating the "Dapai" brand, we have actively explored and developed many new products with local and seedling flavors, such as hot dog sausages and cooked meat products.