Hubei Guobaoqiao Rice Co., Ltd., founded in 1987, is one of the top ten brands of rice, a famous trademark in Hubei Province, and implements the model of "company base farmers", and is an enterprise mainly engaged in the production of high-quality rice
Hubei Guobaoqiao Rice Co., Ltd. is a national key leading enterprise of agricultural industrialization focusing on the production of high-quality rice, and is the main enterprise of the Hubei "One Bag of Rice" project determined by the Hubei Provincial Party Committee and the Provincial Government. The company was first established in 1987, formerly known as Jingshan County Rice Mill (subordinate to the County Grain Bureau), in 2000 the reform of the grain system, Jingshan Light Machine Group cross-industry merger and acquisition of the original Jingshan Guobaoqiao Rice Corporation, the establishment of Jingshan Light Machine Group Guobaoqiao Rice Co., Ltd., in 2006 changed to Hubei Guobaoqiao Rice Co., Ltd. The company has a registered capital of 65 million yuan, 4 advanced rice production lines, 2 500 tons/day rice drying production lines, 15 standard bungalow warehouses and quasi-low temperature warehouses, and 14 vertical cylinder insulation silos. At present, the group's processing capacity has reached 1.05 million tons.
As a key leading enterprise of national agricultural industrialization, the company adheres to the road of agricultural industrialization development, implements order agriculture in accordance with the model of "company base farmers", establishes 1.4 million mu of various raw material bases in the county and surrounding counties and cities, and implements the five unified management of "unified supply of improved seeds, unified pesticides and fertilizers, unified technical regulations, unified mechanical harvesting, and unified quality standards", and fully implements standardized production in the base.
Adhering to the persistent belief in quality, the company has successively passed the certification of the "three systems" of ISO9001 quality management, ISO14001 environmental management and ISO22000 food safety management system, bringing the quality process control environment and food safety management into the product production process. From raw material procurement, storage, processing, to finished product warehousing, to logistics, the process control system has been programmed, the workshop and quality inspection quality record system have been standardized, and the product quality data management has been computerized. In 2004, the "Jingshanqiao Rice" represented by the National Treasure Bridge Rice was approved by the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China as a National Geographical Protection Indication Product, and in 2005, it was rated as the gold medal rice of the China Quality Rice Expo.
National Treasure Rice pursues the four elements of safety, nutrition, taste and health, runs through the concept of occupying the market with high quality, and has developed four categories of pollution-free, green food, organic food and special products, forming four series of 45 single products of the best, treasure, boutique and high-quality products. The products have entered more than 1,200 chain stores of more than 10 large supermarkets at home and abroad, such as Wal-Mart, Carrefour, Metro, Haoyouduo, Yichu Lotus, Zhongbai, Zhongshang, Wushang, etc., and radiated medium-sized cities and the vast secondary market with the supermarket network.
Breakthrough in development, surpassing in innovation, and standing out will take the opportunity of winning China's famous brand and China's well-known trademark, adhere to the implementation of the high-quality brand strategy, seize the opportunity, make persistent efforts, and contribute to the full realization of the strategic step of Hubei's "one bag of rice" project and the development of China's grain industrialization.
