scream

Overall scoring
80
Popularity index
17842

Scream brand introduction

Scream logo

Nongfu Spring Co., Ltd., Scream, a well-known nutritional functional drink brand under Nongfu Spring, is a new low-calorie functional drink, focusing on three series of peptides/plant-based/fiber-based

As a sports drink series, "Scream" was launched at the end of 2003 and has experienced 11 years of market tests.

"Screaming" sports drinks. Fibrous - lemon flavor, the most popular taste. While replenishing energy and electrolytes, dietary fiber (including isomalto-oligosaccharides) and B vitamins are specially added, which is suitable for daily drinking.

"Screaming" sports drinks. Peptide – grapefruit, a classic taste for sports drinks. While replenishing energy and electrolytes, it is specially added with soy peptides, taurine and B vitamins, which is suitable for daily drinking.

"Screaming" sports drinks. Plant-based – compound fruity flavor with a unique taste. While replenishing energy and electrolytes, it is supplemented with green tea and bamboo leaf plant extracts, taurine and B vitamins, suitable for daily consumption.

Development History:

1996: Zhejiang Qiandao Lake Yangshengtang Drinking Water Co., Ltd. (the predecessor of Nongfu Spring Co., Ltd.) was established in Jiande City, Zhejiang Province in September 1996.

1997: "Nongfu Spring" drinking natural water 550ml sportswear was launched.

2001: On June 10, 2001, the company was reorganized into a joint-stock company, and the company was officially renamed as "Nongfu Spring Co., Ltd."

2003: The company launched the "Farmer's Orchard" mixed fruit juice drink.

2004: The company launched a new functional drink - "Scream".

2008: The company's new product "water-soluble C100" lemon juice drink was an instant hit, shaking the market.

2009: The company launched "water-soluble C100" grapefruit juice drink.

2010: The company launched the "Power Vitamin Water" drink.

2011: The company launched the "Oriental Leaf" sugar-free drink.

2012: The company launched the "milk tea" drink.

For more than 10 years, the company has communicated with consumers through publicity methods such as "Nongfu Spring is a Little Sweet", "Nature's Porter", "Farmer's Orchard, Shake Before Drinking", "Traditional Chinese Tea, Magical Oriental Leaves", etc., and gradually established a good brand image in the minds of consumers. In order to allow consumers to better understand the water source and production process of Nongfu Spring, the company has invited more than 200 media and nearly tens of thousands of consumers to visit the water source and production plant since 2006. This is the largest, longest-running and most attended consumer sourcing event in the beverage industry to date.

Our company has always been actively engaged in and advocating social welfare undertakings. Whether it is the Yangtze River flood in 1998, the Wenchuan earthquake in 2008, or the drought in Yunnan in 2010, we will do our best to help the people in the disaster areas. We have also launched a number of public welfare activities, such as the "Sunshine Project" to help schools in poor areas improve their sports facilities, to help poor children in water sources, and to thank the people in water sources for "thinking about the source of drinking water". We regard public welfare activities as our social responsibility.


This brand introduction page is provided with graphic information PP1007816 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer