Song Kwai Fong

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Song Kwai Fong brand introduction

Song Kwai Fong logo

Hunan Xinke Animal Husbandry Co., Ltd., Songguifang, founded in 1929, is a well-known bacon-ham brand, an Internet operation brand of domestic cured bacon products, and an enterprise specializing in the development and sales of "Internet Hunan Taste" food

Songguifang, a dominant brand of Internet operation of cured meat products in China; Internet Hunan Taste Representative Enterprise.

In 2010, Fenghuang County, Xiangxi, Songguifang National Food Development Co., Ltd. was established; In 2013, the company moved to Changsha Lugu High-tech Zone (now belonging to Xiangjiang New Area), and established Hunan Songguifang E-commerce Co., Ltd., mainly engaged in the development and sales of "Internet Hunan Taste" food.

After years of development, the company's "Song Kwai Fang" cured meat and other Hunan cuisine series products have become a domestic Internet advantage brand, and are exported to Europe, America, Southeast Asia and other markets, and are highly praised by consumers at home and abroad.

At the same time, Songguifang has also been vigorously supported by governments at all levels, becoming a private technology enterprise in Hunan Province and an entrepreneurship plan enterprise in Hunan Province, and has received extensive attention from authoritative media such as Xinhua News Agency, China News Service, CCTV, Hunan Daily, Hunan Satellite TV, Hunan Economic Television, Tencent.com, Sina.com, Phoenix.com, etc., and has repeatedly reported the development history of Songguifang's enterprise and the entrepreneurial deeds of Chairman Yang Linwen.

The origin of "Song Kwai Fong".

Songguifang was originally an oil mill on the bank of the Baini River in Xiangxi, which was founded in the 18th year of the Republic of China, that is, in 1929 AD.

In winter, the oil mill smokes bacon, the owner mixes the meat with osmanthus and cinnamon bark and other materials in the tank to ferment (the osmanthus blooms twice in autumn, the head flower is the best, and the osmanthus is divided into golden cinnamon and silver cinnamon, and the golden cinnamon is the best), after the cinnamon and cinnamon are put into the meat, the pine produced in the windward mountains is used as firewood and the orange peel of Xiangxi is roasted and smoked (the pine wood grown in the windward mountains is hard, the moisture is less, the smoke is not charming when burning, the pine orange peel has a natural fragrance, and the smoked meat is the most authentic and flavorful), the bacon is more golden and mellow than the ordinary bacon, which is named after it.

In 2010, Song Kwai Fong adhered to the traditional process at the beginning of its establishment, using high-quality pork belly and hind leg meat as raw materials, fermenting for a full day, smoking for a full day, refined salt for fermentation, and simmering for simmering, standardizing the production process, tracking and monitoring the products, ensuring product quality and quality safety, and users can eat at ease. We believe that the traditional Xiangxi bacon will surely glow with strong brand appeal and market vitality in the Internet era.


This brand introduction page is provided with graphic information PP1007663 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer