Yum (China) Investment Co., Ltd., Little Sheep, became a brand of Yum Restaurant Group in 2012, and is a multinational restaurant chain enterprise mainly engaged in the operation of special hot pot and franchising, as well as the development and sales of condiments
Founded in Baotou City, Inner Mongolia, Inner Mongolia Little Sheep Restaurant Chain Co., Ltd. has been engaged in special hot pot and franchising since August 1999, and is also engaged in condiment research and development and sales. In June 2008, Little Sheep Group Co., Ltd. ("Little Sheep") was listed in Hong Kong, making it the first branded catering enterprise in China to be listed in Hong Kong.In February 2012, Yum Restaurants Group successfully completed the privatization of Little Sheep by way of a scheme of arrangement. Little Sheep was officially delisted from the Hong Kong Stock Exchange on February 2 and became a new restaurant brand under Yum Restaurant Group.
As a food and beverage brand of Yum Restaurant Group, Little Sheep will uphold Yum Restaurant Group's spirit of healthy and balanced diet, and is committed to bringing high-quality food to customers. At present, Little Sheep's restaurants have spread all over the country, and the chain stores have entered the United States, Canada, Japan, Hong Kong and Macao and other countries and regions. As of the end of December 2011, Little Sheep has 469 restaurant chains in Chinese mainland, making it a well-known Chinese restaurant chain brand.
At present, Little Sheep Company has developed into a condiment base, two meat industry bases, a logistics distribution center, an export agency, the top 15 domestic catering market areas, and the three major international catering market areas of large-scale multinational catering chain enterprises.
Little Sheep's vertically integrated business model is very scalable, including mutton processing, hot pot soup production, restaurant operation, and food distribution and wholesale.
The lamb and condiment ingredients are sourced from natural pastures and growing areas. The Little Fat Mutton Industry Base is currently the largest meat industry base with the most elaborate mutton processing procedures in China. Little Sheep Condiment Base has the most advanced hot pot soup production line in China. These two logistics bases ensure the excellent quality of Little Sheep Hot Pot.
The industrial model of Little Sheep not only supports the operation of Little Sheep restaurants and food sales, but also promotes the upgrading of the industrial structure of agriculture and animal husbandry in Inner Mongolia. The development of the enterprise has gathered the interest chain of shareholders, employees, shareholders, farmers and herdsmen, franchisees and other links, and continues to create value for it. The company now has more than 60,000 employees; It has directly led to the employment of 240,000 people in related industries in various places, and driven more than 200,000 farmers and herdsmen to increase their incomes and become rich.
From "Top 100 Chinese Restaurants", "Top 500 Chinese Enterprises" to "Annual International Franchise Award" and "Top 25 Model Brands" awarded by the Singapore Franchise & Licensing Organisation (FLA)...... With ten years of hard work, Little Sheep has made gratifying achievements, and has also set a typical example for the standardization, branding and internationalization of Chinese food.
Little Sheep will continue to promote Chinese catering culture and strengthen human health with natural and healthy quality, happiness and sharing concepts; Strive to grow into a world-class Chinese food brand, and forge ahead towards the strategic goal of building a "century-old restaurant".
