Shanghai Ruici Cosmetics Co., Ltd., Oriental Flower, began in 1992, with lanolin hand cream as its core product, with a classic domestic skin care brand in Japanese style, and a cosmetics company with a high market share of moisturizing/sunscreen series
Continuing the 22-year-old legend of the classic lanolin oil, Oriental Flower believes that the beauty of nature not only brings pleasure to the soul, but also creates a source of beauty for the skin. The blue sky and white clouds, green grass and fat sheep, and the charming scenery of Xinjiang have made the founder of the Oriental Flower brand full of yearning for the beautiful secrets contained in nature since childhood. With a professional background from medical school, he has helped him apply lanolin, a precious gift given by nature to mankind, in skin care products, creating a classic domestic skin care legend for 22 years.
Inheriting the charm of lanolin, Oriental Flower has successively developed a series of products such as hand care, hydrodynamics, men's and so on, and strives to tap more pure natural oriental plant energy, so that Chinese women have the unique exquisite, delicate, warm and jade-like beauty of the Orient. The Oriental Flower brand under the background of Ruici Medical is rigorous, innovative and transcendent, constantly looking for the key of natural skin care, so that the brand legend continues. We look forward to bringing confidence and happiness to every Oriental woman, so that the soul and skin can feel the heartfelt joy of health and beauty.
Oriental Flower brand and Shanghai Jiao Tong University have fully cooperated to establish Shanghai Jiao Tong University Ruici Nutrition Health and Skin Research Center, which focuses on pharmaceutical-grade high-purity extraction technology, abandons all kinds of impurities, and makes natural extracts more mild and low-irritating; And using stem cell technology to stimulate the natural activity hidden in the extracted ingredients, absorbing abundant nutrients and energy, we are committed to creating high-quality beauty products suitable for oriental skin, and dedicate ourselves wholeheartedly to thousands of Chinese women at reasonable prices.
The Flower of the East began in 1992. After nearly 20 years of hard work, it has developed from an obscure small factory to a large-scale cosmetics enterprise that is now well-known in the country. In today's era of rapid economic development in China, it is more important than ever for us to meet the daily needs of our people, understand them, and strive to be a part of their daily lives, fulfilling our obligations and challenging setbacks together.
For more than 20 years, Toyo Flower has always adhered to the corporate philosophy of "honest service is the best way to move customers". In order to gain a deeper understanding of consumers, Toyo Flower has established a comprehensive market research system to carry out consumer tracking, return visits and try to establish a closer and lasting communication relationship with consumers. Toyohana's Market Research Center has established a huge database to analyze and feed back consumers' opinions and requests to the production and technical departments in a timely manner to produce products that are more suitable for consumers.
Toyo Flower has developed a series of high-quality products based on the needs of modern consumers, and its moisturizing series and sunscreen series have the best market share, while some of Toyo Flower traditional products such as men's cream, hand cream and baby cream have maintained the forefront of the market for many years, trusted by millions of families, and have become a significant feature of the Toyo Flower brand.
