Founded in 1982, it is one of the top ten fur brands, a high-end custom clothing brand leading the domestic fashion trend, focusing on fur, evening dresses, Chinese wedding dresses and wedding dress products

NE· Mr. Zhang Zhifeng, the founder of TIGER brand, started his business in 1982. After 32 years of accumulation and development, TIGER has become a top luxury brand in China. As the guardian and inheritor of Chinese clothing culture, NE· TIGER has always adhered to the design concept of "connecting the ancient and the modern, integrating the East and the West", and is committed to reviving China's luxury civilization and emerging Chinese luxury brands.

NE· In the early days, TIGER focused on the design and production of furs, and quickly established a leading position in the fur industry in China. In the history of the brand, the brand has successively launched a series of products such as evening dresses, Chinese wedding dresses and wedding dresses, and pioneered the launch of haute couture dresses.

"China has great etiquette, so it is called Xia; There is the beauty of chapter uniforms, which is called Hua". "Chinese dress" is a Chinese costume, which represents the spirit of the Chinese nation. NE· The design of TIGER Chinese costume can be highly summarized into five characteristics: "ceremony" as the soul, "brocade" as the material, "embroidery" as the work, "national color" as the body, and "Chinese costume" as the symbol, condensing and presenting the civilization of thousands of years of Chinese dresses, and creating a unique clothing image in modern China.