
Founded in Japan in 1896, it is one of the top ten brands of badminton, the first comprehensive sporting goods enterprise of the world's carbon racket and badminton sports products
Shenzhen Kawasaki Sporting Goods Co., Ltd. is an international sporting goods enterprise, with the internationally renowned brand KAWASAKI Sporting Goods in the Asia-Pacific region trademark ownership and international standards of R & D, production and testing base, the main badminton and net series of sporting goods, including badminton rackets, tennis rackets, tennis sportswear, professional sports shoes, badminton and so on.
Kawasaki (Kawasaki), founded in Japan in 1896, has been involved in many fields, such as aerospace, heavy industry, motorcycles, ships, transportation, etc., and has excellent performance. Founded in 1915, Kawasaki's sporting goods business is one of the world's leading brands. Kawasaki has a history of nearly 100 years in the sports industry, and has developed the world's first carbon racket, the company will focus on the development of the badminton industry, give full play to Kawasaki's brand influence in the badminton industry, continue to carry out product innovation and product line extension, and establish the company's leading position in the industry.
The company has always adhered to the "talent, technology" as the source of enterprise development, and constantly introduce high-quality professionals and advanced equipment, strong technical and management strength, more than 80% of the company's employees are technical secondary school or above, including high-quality talents with college degree or above accounted for more than 60% of the company's total number of employees. The company has a perfect organizational structure, with sales department, marketing department, purchasing department, product development department, commodity logistics department, finance department, administrative personnel department and other supporting departments. All departments adopt information office system, fast communication, tacit understanding, conscientious and responsible, and vigorous.
In the process of business development, Shenzhen Kawasaki, as a growing enterprise that is developing rapidly, attaches great importance to the strengthening and cultivation of the core competitiveness of the enterprise, mainly including three aspects: first, through continuous learning and cultivation, to create the advantage of talent competitiveness; The second is to form innovative thinking in terms of business model, product quality and professional technology, and achieve leapfrog development through innovation to occupy the commanding heights of the industry; The third is to always maintain the attention to customers, to meet and exceed customer needs in the first place of enterprise development, and adhere to the win-win model of common development with customers and customers, with high-quality products, exquisite technology, professionalism and perfect service to win the trust of consumers and customers.
The company adheres to the spirit of "integrity, responsibility, efficiency, cooperation, innovation and win-win", pursues professionalism, fashion, excellence, continuous improvement, actively draws on and implements international and domestic advanced management and technology, and constantly promotes the construction of management rationalization, system standardization and cutting-edge technology, which has been recognized by many consumers around the world, including China, for many years.