Founded in 1988, it is a chain of high-end brand clothing retail stores, focusing on imported European and Japanese clothing brands and is widely popular, known for its avant-garde, diversified and trend-setting styles

I.T is a large-scale Hong Kong-funded high-end clothing sales group, and the origin of I.T can be traced back to a simple concept, which is to meet the consumption needs of young people with a fashionable style. As early as 1988, I.T was the first to introduce many European clothing brands that were not very common in Hong Kong at the time, and thus quickly became a trendy mecca at that time. After more than ten years of development, it has been supported and embraced by many fashion lovers, officially changed its name to its current name in 1997, and gradually developed into one of the largest fashion groups in Hong Kong, and was listed on the main board of the Hong Kong Stock Exchange in 2005. I.T Group is home to a wide range of fashion brands known for their avant-garde, diverse and trend-setting styles, ranging from international haute couture to young Japanese fashion brands that are taking Asia by storm.

I.T集团旗下的进口业务主要分为英文I.T 和i.t两大类别。I.T经营的时装品牌大部分来自世界各地的大师级品牌，如A.P.C.、Gareth Pugh、Helmut Lang、Hussein Chalayan、Viktor & Rolf、Tsumori Chisato及ZUCCa等都可在Hong KongI.T找到，中国I.T更同时发售Alexander McQueen、Balenciaga、D&G、DSquared2、Comme des Garcons、Mercibeaucoup、N.Hoolywood、Neighborhood、Maison Martin Margiela、Y’s、KENZO等顶尖品牌，加上前卫创新的店铺设计，I.T因而成为各路明星和时装爱好者首选的潮流胜地。

i.t, on the other hand, mainly sells young Japanese fashion, providing a creative space for young people who want to express their individuality through clothing. I.T Group not only sells imported fashion brands, but also spares no effort to promote local fashion design, developing its own brands such as http://www.izzue.com, b ab, 5cm, FCUK (FRENCH CONNECTION), double-park and tout a coup, etc., to satisfy the people who are passionate about fashion and pursue fashion taste.