Guangzhou Fast and Slow Brand Management Co., Ltd., KM, a fast fashion designer brand based on Nordic culture, focuses on providing high-quality fashion FMCG products, and the products are known for their simplicity, comfort, leisure and elegance
KM为KILO&METERS的简称，是以北欧文化为品牌基础的Fast fashion设计师品牌，主要经营销售服装、鞋履、配饰和各种优质生活用品，集研发、设计、供应、销售于一体，专注于提供优质时尚快消产品。
Scandinavian design is simple and natural, focusing on creating a high-quality fashion life for mass consumers. Since its establishment, KM has adhered to the design route of simplicity and comfort, leisure and elegance, rather than pursuing the noble luxury of products. In addition, following the Nordic designer's concept of meticulous product craftsmanship and natural environmental protection, the raw materials and production process of the product are developed and improved to make it more fashionable and high-quality.
Since entering the Chinese market, KM has been able to enjoy the best Nordic fashion design at a very low price, which has made Chinese consumers feel very incredible, and more importantly, through the optimal integration of resources, consumers only need to pay the same price as the cost price, so it has attracted great attention.
For consumers, practicality is the first element of the product. Mere fashion and beautiful appearance without practical value is often discarded in the end. However, most products that combine practicality and fashion are often expensive, and it is difficult for ordinary customers to afford them. Making high-quality fashion products that all customers have the ability to buy has become the goal that KM has been pursuing since its establishment.
To this end, it does not agree that popular brands should raise their value, but face consumers at a fair price, and, keep up with international fashion trends, through the latest design trends and strict quality control, so that products have both fashion sense and high quality, and achieve optimal integration and processing in each link, so that consumers have a value-added shopping experience. It allows high-quality fashion and low prices to no longer be opposites, but to merge and unify as a way of life.
Fashion is not only manifested in product design, style, and tailoring, but also a kind of cultural communication.
A good brand must not only have industry sensitivity and keep up with international trends, but also be good at finding the source of creativity in daily life, tapping the potential needs of customers, and leading customers to discover more beauty of life. As a Nordic fast fashion designer brand, KM not only takes inspiration from major fashion weeks or press conferences, but also conducts in-depth market research, collects customer feedback and wearing experience, and transforms customers' potential needs into tangible products that customers have not yet had time to speak, so that customers can be happy at a glance. In addition, KM not only sells products, but also integrates the Nordic life philosophy into its products, so that customers can feel the true meaning of fashion when they experience it.
