Founded in 1992, Tianjin Yingda Investment Group is committed to tailoring leather classics for successful white-collar workers aged 35 to 45, mainly producing and operating leather/fur/fashion series clothing products, enjoying the reputation of "Chinese clothing king".

Tianjin Yingda Co., Ltd., established on September 26, 2011, is affiliated to Tianjin Yingda Investment Group, and its predecessor is Tianjin Yingshi Leather Co., Ltd., which was established in 1992. In 2008, Yingda built the largest leather garment industrial park in China in Tianjin Airport Economic Zone, including the first leather garment museum in China, a global brand design center and a garment products processing center, and since then Yingda has embarked on a second journey of leapfrog development.

With more than 20 years of innovation and development, Yingda has released fashion trends on behalf of China's leather industry eight times, in 2008, it cooperated with China Fashion Designers Association to initiate the "Yingda Cup China Fashion Leather Design Competition", and in 2009, it cooperated with China Leather Association to initiate the China Leather Garment Summit Forum, which has become the vane of the industry. So far, the brand value has reached 2.662 billion yuan, and the strong brand influence has achieved Yingda's leading position as a domestic garment enterprise.

In recent years, Yingda has implemented a multi-brand strategy and formed a brand system based on four major ready-to-wear brands, including Yingda women's wear, Yingda men's wear, Yingda fur and CEREL high-end women's wear. In 2011, Yingda innovated the sales model and put forward a new concept of fur 4S store integrating "Sale, Service, Spare part, and Survey", creating a new chapter in fur marketing. At present, Yingda is actively entering the capital market, making full use of its own advantages to attract and raise excellent funds to enter, laying a good foundation for Yingda brand to become a world brand as soon as possible.