Bestseller Group, VERO MODA, started in 1987 and introduced to China in 2001, is designed for women over 25 years old with super self-awareness and independence, a well-known European fashion house

VERO MODA is designed for women over the age of 25 who are super self-aware and independent. Age is no longer sensitive, because VERO MODA women have a unique sense of fashion. Whether in the workplace or at a casual party, they are always the most beautiful group, interpreting the sexy, open or blurred urban style with their casualness and elegance.

BESTSELLER LAUNCHED THE VERO MODA BRAND IN 1987. 1988 The first VERO MODA store opened in Oslo, Norway. Since then, VERO MODA has opened 171 directly operated stores and 2,052 agents in Europe and the Middle East, and you can find VERO MODA stores in Australia, Belgium, Czech Republic, Denmark, Estonia, Finland, Germany, Iceland, Ireland, Northern Ireland, Kuwait, Latvia, Luxembourg, Lithuania, Netherlands, Poland, Qatar, Saudi Arabia, Slovakia, Spain, Sweden, Switzerland, United Arab Emirates, Faroe Islands and China. In 2001, Ayazhi Fashion introduced the VERO MODA brand to China, and has now opened more than 200 stores in large and medium-sized cities such as Beijing and Shanghai.

BESTSELLER IS ONE OF THE LARGEST FASHION GROUPS IN EUROPE, CREATED BY PRIVATE INDIVIDUALS AND FOUNDED IN 1975. At present, the business has covered 29 countries around the world, and more than 12,000 employees work for BESTSELLER, engaged in fashion design, development, retail and brand promotion. Ayazhi Fashion is a wholly-owned subsidiary of Denmark BESTSELLER in China, which entered China in 1996 and established Ayazhi Fashion (Tianjin) Co., Ltd.