
Beijing SF E-commerce Co., Ltd., SF Preferred, SF Express's Global Food Preferred Online Shopping Mall, a comprehensive one-stop food service platform covering fresh food, maternal and child food, wine and beverages, nutrition and health care, snack food and other categories
SF Express is an online shopping mall built by SF Express Group, focusing on high-quality and safe food from around the world. The website was officially launched on May 31, 2012, and currently has more than 10,000 kinds of products, of which 70% are imported food, collected from more than 60 countries and regions around the world. Covering fresh food, maternal and child food, wine and beverages, nutrition and health care, snack food, biscuits and snacks, grain, oil and non-staple food, tea and food supplies, the website will be committed to becoming the preferred platform for users to purchase high-quality and safe food and share food culture.
Brand advantageGlobal cuisine: Enjoy exclusive world specialties, sit and wait for global delicacies without leaving home;
Direct procurement from the place of origin: focus on the procurement of origin, and guarantee the authenticity of direct procurement at home and abroad;
Full cold chain: professional cold chain storage and transportation, worry-free quality of fresh food;
SF Express: Exclusive logistics is delivered quickly, and the original flavor is fresh to your home.
Preferred memorabiliaOn May 31, 2012, SF Express was officially launched, and all categories were distributed in Beijing.
On December 12, 2012, SF Express's preferred "Seasonal Preferred" channel was launched, and the featured economic products were distributed nationwide.
On February 26, 2013, SF Express preferentially added room temperature product distribution in Shanghai, Guangzhou and Shenzhen.
On March 26, 2013, SF Express added room temperature delivery services in Tianjin, Nanjing, Suzhou, Wuhan and Hangzhou.
On April 26, 2013, SF's preferred new membership system was launched.
On May 2, 2013, SF Express's first overseas direct procurement product, Taiyangtang pineapple cake, was launched;
On May 26, 2013, SF Express opened fresh food distribution in Tianjin.
On May 31, 2013, SF Preferred celebrated its first anniversary.
On September 9, 2013, SF Express preferentially opened two warehouses in South China and East China, so far it can deliver to 37 cities at room temperature and 11 cities for fresh food distribution.
On October 10, 2013, SF Express Preferred expanded to 20 cities, and delivered to 57 cities at room temperature;
On November 5, 2013, SF Express once again opened room temperature distribution in 17 cities, covering Guangdong, Zhejiang and Jiangsu provinces, increasing the number of room temperature distribution to 74 cities.
On December 1, 2013, SF Express Preferred Room Temperature Commodities was delivered nationwide, and SF Express Preferred Room Temperature Commodities were delivered to all places where SF Express could reach.