Chelomi Sewing Machine Co., Ltd., founded in Japan in 1921, advocates sewing art/sewing leisure, and is the world's largest sewing machine manufacturer
The company develops hands-on household products with the compound experience management mode of "sewing art and sewing leisure", and provides customers with their creative products to sell, gathers traditional handicraft resources, and takes the inheritance of Taiwanese handicrafts as its mission.
In the major department stores, we have set up JANOME sewing machine counters, and at the same time combined with domestic traditional handicraft groups, aborigines, artists and educational institutions to jointly promote the art and leisure of sewing, and expand the development of products to carpentry, grass riveting, and aboriginal weaving.
With the inheritance of Taiwan's sewing culture as the company's mission, combined with the cultural classrooms of major educational institutions and department stores, we promote the leisure of tailoring. Combined with community colleges, aboriginal associations, and high school craft and home economics courses in the province, famous domestic and foreign life artists are invited from time to time to provide tailoring technology teaching and work display. In order to make sewing younger, the children's machine sewing and patchwork class was set up, which reversed the one-way consumption of customers only on sewing products and turned to a self-service creative and interactive consumption model.
The rational consumption of product demand has been transformed into a sewing culture and leisure as the business method, and a transformation into a creative business core with perceptual consumption and life experience.
Integrate the upstream sewing machine suppliers, midstream sewing fabric wholesalers, downstream sewing equipment and material retailers of the sewing industry, and also combine the cross-industry integration of handmade DIY, life art, and talent classes to undoubtedly reveal the creative life. Broader integration with cultural groups (e.g., World Vision, Textile Society) and community colleges.
The added value of the operation mode lies in the shaping of the overall corporate brand, emphasizing the sewing culture to drive sewing leisure, extending the practical tailor into an artistic and decorative tailor, and expanding the added value of the tailor with creative DIY.
In recent years, in order to promote sewing education to areas outside Taipei County and City, in order to improve the taste of life and quality of life, the company pays attention to the concept of family life, DIY life, and increases life leisure and entertainment. In response to the trend of commercial liberalization in the WTO world, the era of low profits is coming.
We have good maintenance technology and high-quality products. The products sold by the company JANOME sewing machines have passed the quality assurance test, environmental protection test, SGS ISO14000, SGS ISO 14001, SGS ISO 9000, SGS ISO9002 and there is no shortage of parts.
