Nestle (China) Co., Ltd., Nescafe, founded in Switzerland in 1930, started as a manufacturer of baby food, and is known worldwide for its production of chocolate bars and instant coffee, and is the world's largest food and beverage company
Nescafe originated in 1930. When the Brazilian government began to approach Nestlé, coffee authority Max Morgantel and his team of researchers immediately set out to find a way to mix the coffee with water while maintaining its original flavor. After seven years of research in a Swiss laboratory, they finally found the answer. Nescafe is now a world-renowned brand.
Nestle (China) Co., LtdIt is part of Nestlé Global Group, the world's largest food and beverage company headquartered in Switzerland. Nestlé (China) Limited is authorized by the head office to manage its operations in Greater China (i.e. Chinese mainland, Hong Kong, Macau and Taiwan) and to provide overall management support and services to the Group's investment companies in China, including joint ventures with domestic partners. More than 90% of Nestlé's products in China are produced domestically.
Nestlé introduced Nestlé products through trading activities in Hong Kong. The first trademark, "Eagle Mark Condensed Milk", was sold on the market as early as 1874. Later, Nestlé established a sales office in Shanghai in 1908 and Nestlé Products Co., Ltd. in Hong Kong in 1920.
Nestlé opened its first factory in China in Twin Cities in 1987 and started production in 1990. Between 1990 and 2006, Nestlé established 16 factories in Chinese mainland. As of 2012, Nestlé has partnered with Yinlu, Hsu Fu Chi, Totole, Wyeth Nutrition, Haoji and Dashan to operate a total of 33 factories in Greater China with 50,000 employees.
Through a marketing, sales and distribution network covering the entire Greater China region, Nestlé China ensures that consumers can enjoy nutritious and delicious products anytime, anywhere.
Nestlé (China)'s business activities are committed to "creating shared value" for Nestlé's shareholders and local communities. Major examples of "creating shared value" in China include dairy development projects in Inner Mongolia, Heilongjiang and Shandong, and coffee development projects in Yunnan. These activities include training farmers in the skills they need to engage in sustainable agricultural production, which leads to higher returns for farmers to improve their living standards. Today, more than 200,000 farmers in farming communities benefit directly or indirectly from Nestlé's support and technical assistance.
As a socially responsible company, Nestlé attaches great importance to environmental protection, business ethics and community responsibility.
