Hangzhou Gumei Silk Co., Ltd., a well-known silk scarf brand, began in 1979, integrating R&D, design and production, and is a professional silk scarf and silk clothing and bedding manufacturing enterprise

Paradise Story is a registered trademark: "Heaven" represents Hangzhou, West Lake; "Story" represents Hangzhou culture. With the concept of fashion and the classic design, the Paradise Story Silk Scarf fully reveals the image of New Hangzhou, "Classic West Lake, Fashionable City".

Paradise Story is a brand of Hangzhou Gumei Silk Co., Ltd., specializing in silk research and development and design, including silk scarves, home clothes, home textiles, silk quilts, etc., integrating R&D, design and production, the company's purpose is to create classic and fashionable products. Fashion is not equal to the trend, fashion is the mark of an era, and only by designing fashionable products can it be recognized by the market; The classic is a representative style, representing Jiangnan culture, Chinese culture, and through continuous innovation, improve the continuity of design, become a kind of symbol, so the company's goal is product innovation, channel innovation, marketing innovation. Create a new Hangzhou representative of the silk brand.

In 1979, the Paradise Story ® brand was born, and the Silk Oxygen Gold Silk Research Center was established, focusing on the silk industry for 30 years, focusing on the research of silk aesthetics and silk life comfort, and providing high-end silk technical support for other silk brands. Provide patent technology authorization for several well-known silk enterprises and international brands in Hangzhou.

From 2001 to 2008, he won a number of international silk awards, silk patent use of silk oxygen energy card, and George Rooney Little Flyer Award.

In 2009, the "Paradise Story" brand to open up the domestic market, set up a silk research and development center in Hangzhou, workshops in Yuhang, Xiaoshan and other places, and the formation of an industrial alliance, the company will be the brand positioning "Hangzhou's most representative brand" as the base point, break through the traditional enterprise OEM development model, through the "innovative fashion" to bring you a representative of the "new" image of the silk brand, but also for Hangzhou's silk with more "classic art fashion" image.

In 2010, the company invested 20 million, and the company signed a contract for five years with dozens of powerful well-known designers in China to provide systematic product design for the Paradise Story brand, and continue to interpret the culture of China, Jiangnan and West Lake. With the foundation of cultural accumulation, fashion concept, and modern means of operation, the story of paradise is elevated to a new level.