Founded in 1996, it belongs to Hong Kong Shirou Group, a well-known domestic hosiery brand, focusing on the production and sales of high-end stockings
Yiwu Jinluda Hosiery Co., Ltd. (affiliated to Hong Kong Shirou Group) was established in 1996 and is located in Yiwu, which is known as the "international ocean of small commodities" and "the paradise of shopping". The company focuses on the production and sales of high-end stockings for 15 years, from the initial few employees to more than 1,000 outstanding technicians, more than 200 senior professional compound talents of the domestic outstanding stockings sales enterprises. Since its establishment, after years of efforts, it has built a comprehensive hosiery group integrating R&D, design, production and sales. At present, it has a modern hosiery industrial park and a number of internationally leading hosiery production lines. Supporting the world's most advanced stockings weaving equipment, international advanced quality testing equipment, the concept of quality management throughout all aspects of the production process, with a strict and effective quality management system, to ensure that consumers are provided with high-quality stockings products.
Shirou Group has three core hosiery brands Shirou, Qianqianjie and Caiwo, and has reached cooperation with domestic authoritative industry experts, professional colleges and design institutions, jointly established Shirou Stockings Design Institute, introduced outstanding talents in the design industry, focused on research and development of fashion, science and technology, and high-quality products, led the international hosiery fashion trend, and created irreproducible brand competitiveness. Stockings have become synonymous with fashion, and the brand pattern of Shirou Group has transformed from the era of products to the era of conceptual design, and Shirou will surely create a new benchmark for the hosiery brand industry. "High-end quality, consciousness first" focuses on perfect women, advocates a new living space with low carbon, personality and comfort, insists on creating a high-quality clothing culture of stockings, and achieves the unique brand value of Shirou.
The development speed of Shirou Group is very fast, and it has made important contributions to the contribution rate of industry brands and science and technology. In the process of brand development, it has successively achieved excellent honors, and Shirou stockings has won the only official website of CCTV. In the field of product design and research and development, Shirou Stockings Group innovates hundreds of patterns and styles every year, and has obtained a number of product invention patents. Shirou Group has become a leading brand in China's hosiery industry, and has been walking at the forefront of fashion and trend in the domestic hosiery industry. From 2009 to 2012, Shirou Group successively signed a large-scale contract with Asian superstar "Han Xue" and popular film and television actress "Chen Zihan" to endorse the brands of Shirou Group, relying on the influence of top superstars in the international film and television industry, extraordinary and elegant temperament, and sexy and beautiful image, opening Shirou Group to reach the peak of the fashion era of Chinese stockings brands.
Relying on the complementary advantages of market resources, Shirou Group has developed a national agency system for regional operation, and has set up agent sellers in 150 regions such as Beijing, Shanghai, Guangzhou, Chengdu, Xi'an, Tianjin, Kunming, Harbin, etc., and has set up brand image stores and more than 1,000 primary and secondary wholesalers in more than 300 large and medium-sized cities across the country. The combination of brand and channel advantages returns female consumers with high-quality products and perfect sales network system, and at the same time, international customers have come one after another, and the products are exported to more than 20 countries and regions such as Europe, America, Southeast Asia, and the Middle East.
