Beijing Dajie Zhiyuan Information Technology Co., Ltd., Dajie, realizes real and efficient recruitment in a two-way social way, and is a mobile social recruitment platform for young people
Founded at the end of 2008, Dajie.com (dajie.com) is a mobile social recruitment platform that is truly exclusive to young people, matching the best job opportunities for young professionals, expanding workplace contacts, and enhancing the value of the workplace. Currently, more than 1.4 million companies are recruiting online on Main Street. As of May 2016, Dajie.com has more than 4,000 registered users; There have been more than 8 million downloads on mobile and growing at a rate of 20,000 per day.
Core Concept and Product Strategy
The core concept of subverting traditional recruitment can be condensed as:
"Two-way matchmaking and social recruitment": Dajie.com upgrades the traditional B2C recruitment model to B2C2C, so that social networking and recruitment belong to people, and uses Internet products and technologies to accurately match, and uses peer-to-peer matchmaking and two-way communication to achieve real and efficient recruitment.
Dajie.com treats both job seekers equally, and job seekers and recruiters are effectively and independently registered, and fresh; With platform-based products and big data accurate matching, Dajie.com removes redundancy, intermediaries, tooling losses and other inefficient recruitment links and processes; At the same time, the way of chat hookup (messenger) is used to allow recruiters and job seekers to have direct conversations, which realizes real and efficient social recruitment efficiency.
In the job search demand, passive job seekers and passive job search status are the main forms (accounting for 70%), and the model of Dajie.com can better stimulate and match passive job seekers to obtain value. The two-way matching model centered on the expression of [interested] will completely subverts the old model of traditional recruitment centered on resumes, and a freer, more efficient and more humane recruitment era is coming.
Business model and product architecture
Dajie.com is committed to building a user-centered mobile social recruitment platform: providing job seekers with professional profiles, contacts, job search, chat, search, company and other products; Provide recruiters with products such as job posting, reverse invitation, employer brand interaction, network recruitment, etc.
The main service of the traditional recruitment model - post jobs and search resumes for free; At the same time, it provides value-added paid services such as reverse invitation, reward network recruitment, in-depth interaction of employer brand, talent pool (long-term talent management system), WeChat recruitment, etc.
Dajie.com provides a full range of recruitment services, including online recruitment (dajie.com), mobile recruitment (Dajie client), micro-recruitment, etc. The web and WeChat clients are cross-platform and interlinked, providing users with a 360-degree seamless experience.
Core featured products
Reverse Invitation: An Efficient Matchmaking Tool
Efficient matchmaking and innovative invitation system to reach both recruiters. 45% of the recruiters are HR and 45% are business department heads, and the recruitment activity is higher; Relying on the data warehouse algorithm system, the big data operation is carried out based on the user's attribute fields, behavior fields, similar collaboration, etc., which is more accurate than the traditional database algorithm. Docking with cross-platform message reach engine, station message, email, client message notification, Weibo and WeChat notification, etc., the reach is more timely and effective.
Page/WeChat (letter) recruitment platform: Cultivate fan relationships
Open up the computer and mobile terminals, create your own fan system and company dynamic platform, and form a long-term talent management and interactive relationship with users. Dajie.com provides 360-degree company truths such as reviews, faces, and salaries, so that job hunting is more endorsed; Provide nearly 20 kinds of interactive social modules such as talent clubs and PK competitions, which can be quickly plugged and unplugged and freely customized.
Hook-up Recruitment (Client): Activates passive job seekers
Fully activate passive job seekers, who account for 75% of the total number of job seekers, and easily discover good opportunities that belong to you. Cards instead of job lists, interest instead of resume delivery, chat instead of offline intention communication calls and interviews, no need to go to the interview; Left swipe to ignore, right swipe to interest, touch operation light experience, catering to the mobile fragmented behavior habits. Easily talk to those big bulls in people's hearts, or "meet" your nobles in the workplace, where you have gained more than just a job, but more unexpected opportunities and opportunities.
Networking recruitment (WeChat): high-energy communication in the circle of friends
A networking tool with great human insight. Provide a red envelope mechanism for reward recommendation, forward with prizes, delivery prizes, entry prizes and other free combinations; Based on the existing accurate users on the street, and the WeChat network communication circle of seed users is linked to spread, providing two modes: public promotion and internal promotion. There is an opportunity to have a reward, making it the most popular recruitment method in the circle of friends.
