Playboy Enterprises International Co., Ltd., founded in 1953 in the United States, listed on the New York Stock Exchange, is a popular magazine brand all over the world, Playboy and its bunny girl trademark have become a symbol of American culture, and are committed to publishing a variety of publications, television, movies and other businesses

Founded in 1953, Playboy is a media conglomerate listed on the New York Stock Exchange, publishing a variety of publications, television and film businesses. In addition to being published in the United States, Playboy Magazine also publishes local editions in many countries. Despite the fierce competition, its average circulation has been maintained at around 3.2 million copies in recent years, with about 10 million U.S. adults buying it each month. Twenty-five years ago, Playboy began to develop overseas markets, and now there are 19 editions around the world, shared by 5 million readers (mostly men) in different countries. Playboy and its bunny girl logo have become one of the symbols of American culture.

Founded in 1953 in Illinois, the world-famous brand "Playboy" emphasizes the combination of modern fashion and traditional classics, filled with a strong gentleman's casual taste, which is pleasing to the eye and popular all over the world.

The Playboy clothing line was launched by Hugh Hefner, founder of Playboy Enterprises International, Inc.

The American "Playboy" brand has gradually moved towards the people-friendly route from the high-end brand at the beginning of its birth in 1953, from celebrities, politicians, to ordinary consumers, everyone has a "Playboy" in their hearts, and it has become one of the most popular brands in the world. In 1973, after the rapid development of the "Playboy" brand, the problem of unclear positioning gradually emerged, and high-end customers continued to lose. In order to meet the needs of high-end consumers, the founder Hugh Hefner has bred a distinguished series on the basis of the "Playboy" brand - "VIP Playboy" and "Playboy GOLF" series, which are well-known in the European and American markets for their fashionable styles, selected fabrics and top workmanship. It is this creative spirit coupled with a unique understanding of enjoying quality life that has made "American Playboy" a brilliant today and an imaginative tomorrow.